Hearst

  • Camera rental startup KitSplit raises $2.1M

    Camera rental startup KitSplit raises $2.1M

    KitSplit, which operates amarketplace for creative equipment, is announcing that it’s raised $2.1 million in seed funding. The equipment available for rental can include cameras, lights and lenses, but also VR gear and drones. Renters get access to this equipment for a lower price, while the equipment owners get to make some extra money from equipment when they’re not using it. Read More

  • Recruitment Trainwreck BranchOut In Talks To Be Acquired, May Sell Mobile Team To Hearst

    Recruitment Trainwreck BranchOut In Talks To Be Acquired, May Sell Mobile Team To Hearst

    BranchOut’s story is a brutal lesson about building on someone else’s platform. After raising $49 million and growing to 33 million users, Facebook changed its viral channels leading BranchOut to starve. Now the “Linkedin Within Facebook” wants to throw in the towel. Sources confirm that BranchOut is in discussions with several acquirers in the recruiting space for its… Read More

  • Apple’s iOS Newsstand Now Offers Hearst Magazines Days Before Print And Other Digital Stores

    Apple’s iOS Newsstand Now Offers Hearst Magazines Days Before Print And Other Digital Stores

    Apple today quietly launched a new feature for Newsstand, whereby publications by partner Hearst (covering their entire catalog) will now be available to subscribers days before they come to print, or other digital editions. Hearst’s library includes a number of top titles, including Car and Driver, Popular Mechanics, Esquire, Seventeen and Harper’s Bazaar among many others. Read More

  • Hearst Hits 100k Cosmo App Subscribers En Route To 1 Million Paying Digital Readers

    Hearst Hits 100k Cosmo App Subscribers En Route To 1 Million Paying Digital Readers

    Another milestone for old-school print magazines moving into a digital future: Cosmopolitan says that it now has 100,000 people paying to read the digital edition of its monthly fashion/beauty/lifestyle magazine. That puts publisher, Hearst, one step closer to a target set by president David Carey last November to rack up one million paying subscribers across all of its non-print editions… Read More

  • Social Gaming Startup Diversion Raises Funding From Eric Schmidt, Michael Eisner, Others

    Social Gaming Startup Diversion Raises Funding From Eric Schmidt, Michael Eisner, Others

    Diversion, a Los Angeles-based social gaming studio backed by Shawn Fanning and Michael Eisner – who are billed as ‘founding advisors’ – has raised an undisclosed amount of seed funding from Google chairman Eric Schmidt’s TomorrowVentures, Hearst Corporation and Eisner’s The Tornante Company. Read More

  • Hearst's Kaboodle Gets Into Social Commerce With Flash Sales Site PopPicks

    Social shopping site Kaboodle, which was acquired by Hearst Interactive Group in 2007 for $30 million or so, is trying its hand at social commerce with new community-driven flash sales site PopPicks. PopPicks, which is members-only, partners with a retailer each week to feature a collection of products. The Kaboodle community is then invited to vote for the products they like best. After… Read More

  • Reimagining The Magazine Cover For The iPad

    Reimagining The Magazine Cover For The iPad

    Print publishers are in a tizzy over Apple’s new iPad because they hope to finally be able to charge for their digital editions. But in order to get people to pay for their magazine and newspaper apps, they are going to have to offer something different that readers cannot get at the newsstand or on the open Web. We’ve already seen plenty of prototypes from magazine publishers… Read More

  • Why The Magazine Industry Wants Its Own App Store. It's All About The Data.

    The magazine industry is falling over itself over a new shiny object. It wants to remake its product for a new class of digital tablets with color screens and touch screens. Today, a group of big publishers—Condé Nast, Time Inc., News Corp. Hearst, and Meredith—announced a joint venture to create standards for digital magazines to be read on tablets, e-readers, Web phones, and… Read More

  • Hearst Takes A Stab At Semi-Automated Content With LMK

    The problem with magazines is that they are so very expensive to produce. All those writers, editors, photographers, and designers cost money. Even original news sites require a lot of resources to run. That is why Hearst is taking a different approach with a new site launching today called LMK (Let Me Know). It brings in a river of news and photos on 2.3 million people and topics from… Read More

  • Hearst tries to revive dying magazine business with electronic reader


    All I have to say to Hearst is “Good luck, bro.” The flatlining publisher, which produces magazines such as Popular Mechanics, Esquire and Cosmopolitan, has revealed that it’s working on an e-reader. The idea, of course, is to cut down the cost of creating a magazine—all that paper, ink, storage, delivery, gas, etc. adds up, especially in an environment when ad sales… Read More

  • EGM magazine is no more, 1UP staff slashed

    As you’re no doubt aware by now, UGO (owned by Hearst) has Read More

  • UGO Entertainment Buys 1UP Gaming Network; EGM Bites Dust

    Hearst Corporation unit UGO Entertainment has agreed to acquire 1UP.com, a property attracting a gamer audience along with its associated sites including GameVideos.com, MyCheats.com and GameTab.com. There had been rumors about a pending acquisition for a couple of weeks (more specifically, reported by Joystiq), but yesterday evening the company released the official news. The acquisition deal… Read More

  • Hearst Isn’t So Local After All; Local Mobile Search Still Going?

    Hearst Corp. apparently didn’t find what it was looking for, as it has sold off its shares of Local.com, a search engine for local businesses, services and products. Hearst was thinking locally earlier this year when it made a private placement investment in Local.com, and had paid $6 million for its stake, obtaining a 22 percent stake in the company. But last week the company converted… Read More