Sylvain Le Borgne

Contributor

Sylvain Le Borgne is MediaMath’s chief partnership officer and head of data and analytics.

Sylvain Le Borgne
Startups

Track and capture: Getting started with attention metrics

Sylvain Le Borgne
7:30 am PST • November 21, 2022

At the heart of all advertising lies the ultimate goal: Cut through the noise and capture a potential consumer’s interest.

Track and capture: Getting started with attention metrics