With careful planning and preparation — and plenty of help from your legal team — your brand will come out an IPO stronger than before and ready to evolve as…
Enterprise
Storytelling for B2B startups: Avoiding ‘buzzword bingo’ to make your wonky enterprise company worth talking about
11:11 am PDT • March 23, 2018
If there’s one thing I learned from my time as both a journalist at The Wall Street Journal and Forbes and, now, advising a global venture capital firm on communications, it’s that storytelling can…