Matt Heiman

Matt Heiman is a partner at CRV.

Matt Heiman

Atari founder Nolan Bushnell once said that the best video games are easy to learn and nearly impossible to master. A related concept holds for building foundational consumer internet companies.

Consumer internet companies are easy to understand, but hard to create

As Amazon replaces brick-and-mortar store shelves and social influencers replace television stars, newer brands are not only taking advantage of these channels, but also are architecting their products and business…

Predicting success in startup consumer brands
Venture

Why ‘TAM’ doesn’t matter to me

11:00 am PDT • September 5, 2017

When you ask a VC what they look for in investments, you’re likely to get a response that involves going after a large “total addressable market.” On the surface, the…

Why ‘TAM’ doesn’t matter to me

New consumer-facing financial applications are being built on top of old banking infrastructure, while other startups are going around financial infrastructure altogether. Together, they are unbundling the roles of banks…

Innovation under the hood will rev the engines of a fintech revolution

According to a 2014 study by Google, 74 percent of leisure travelers relied on the internet for travel planning. That same study found that 77 percent of business travelers also…

The last frontier of consumerizing travel lives in the workplace

Android commands more than 80 percent of the mobile OS market share globally, and just less than 60 percent in the U.S. But you wouldn’t know it here in Silicon…

How Android gets to 100% market share

In March 2014, The Economist published Banking without banks, declaring that peer-to-peer (P2P) lending platforms were set to disrupt banks and other traditional sources of capital by directly connecting borrowers…

The Evolving Nature Of P2P Lending Marketplaces