Lisa Ames

Contributor

Lisa Ames is principal, chief marketing officer and operating executive at Norwest Venture Partners, where she serves as a member of the portfolio services team helping company leaders optimize and scale their go-to-market strategies for growth.

Lisa Ames
AI

Generative AI shouldn’t reduce your startup’s marketing headcount

Lisa Ames
8:35 am PST • November 6, 2023

Before making any staffing decisions, partner with your CMO to conduct focused and measurable trials of generative AI tools.

Generative AI shouldn’t reduce your startup’s marketing headcount