Milo Fetch Allows Local Retailers To Upload Their Inventory To eBay
Fetch, which is still in beta, allows retailer to install Fetch on their point of sale systems (the platform is integrated with QuickBooks) one time and then they can simple publish their inventory to eBay’s marketplace. Fetch will update the retailer’s inventory every 15 minutes, says eBay.
So when a eBay visitor searches for an item from the retailer using Fetch, the visitor will see a local retailer’s inventory listed as well. The inventory will also be listed on RedLaser, PriceGrabber, Yellowbook.com and Milo as well. Users will be able to see current price and availability, but may not be able to purchase the item directly from the web. For now the service is free. Fetch is currently free for participating retailers. But it looks like eventually eBay will charge retailers a subscription fee.
As eBay says in a release, Fetch is an easy, low-maintenance way for small businesses to have increased visibility on the web and for owners to drive foot traffic into their brick and mortar locations.
eBay is big on pushing its online to offline strategy and this is just another piece of the puzzle.