Do you know who I am? – MarketMeSuite adds PeerIndex to its social media dashboard
So, for example, if you’re pitching something technology-based (or perhaps coffee), I’m probably worth a shot (no pun intended) but go too far off the beaten track and my potential influence will soon drop off. That’s because UK-based PeerIndex, which competes most directly with Klout, identifies influential individuals online according to specific topics.
Back in January, we covered MarketMeSuite’s growth after the Gorelston, UK-based company had been flying somewhat under the radar. The paid-for subscription-only service, which shuns the freemium model to head straight for a pay day, enables businesses to manage their marketing campaigns on Twitter and Facebook via a desktop application, which competes to varying degrees with something like TweetDeck or more directly Hootsuite and CoTweet.