June 22nd, 2011

Touchdown Called Back: Fleaflicker Founder Buys Back Fantasy Sports Site From AOL

Over three years ago, we reported that AOL had acquired the New Jersey-based fantasy sports site Fleaflicker. It seemed like a touchdown for 26-year-old founder Ori Schwartz. Now it’s looking more like a touchdown that was just called back.

AOL has alerted members of the service today that Schwartz has bought back Fleaflicker. As of July 22, AOL will no longer be in control of the site which has… → Read More

April 25th, 2008

AOL Acquires Fantasy Sports Site Fleaflicker

AOL has acquired Fleaflicker, a New Jersey-based fantasy sports site founded by 26 year old Ori Schwartz. We first covered in July 2006. The transaction price isn’t being disclosed. Based on the highly fluctuating traffic to the site and the fact that they only support football (which explains the huge drops in traffic during the off-season), my guess is this is more of a technology… → Read More

November 5th, 2007

DraftMix: Faster Fantasy Sports For Fun Or Profit

Matt Maroon, an ex pro poker player, thinks an entire sports season is too long to wait to play fantasy sports. With his startup DraftMix, he aims to make playing a fantasy game as quick and easy as sitting down for a hand of poker. Fantasy sports is big business online. Figures vary, but estimates place the market at about $1-2 billion with 15-18 million fans following their leagues. Fantasy fans… → Read More

July 9th, 2006

FleaFlicker is a Better Fantasy Sports Site

Fantasy sports leagues are big business, and all the big portals have their own products (see examples at ESPN, FoxSports, AOL, and Yahoo). The sites are increasingly dropping user fees as competition heats up. However, complaints continue that the sites can’t handle the massive traffic and computational load generated from users – ESPN and FoxSports were often criticized in particular… → Read More