BrightKite

  • Brightkite Winds Down, Says It Will Come Back With ‘Something Better’ (Again)

    Brightkite Winds Down, Says It Will Come Back With ‘Something Better’ (Again)

    Remember Brightkite? Launched with the help of TechStars back in August 2007, the location-based ‘check-in’ service once rivaled the likes of Foursquare and Gowalla, but never really got the traction it needed to keep on competing and win the day: the startup killed the check-in functionality about a year ago to focus on group texting. It’s been quiet about Brightkite ever… Read More

  • Brightkite Kills Its Check-In Functionality To Focus On Group Texting

    Brightkite Kills Its Check-In Functionality To Focus On Group Texting

    In what may be the first high-profile casualty of the location wars, Brightkite, an early player in the space, has today announced they’re officially killing off the check-in functionality of their service. Brightkite noted back in September that they’d likely be partnering on check-ins with one of the other major location players going forward. At the time, they said… Read More

  • Forkly Unstealths Itself: A Mobile Recommendation Network For Your Tastebuds

    Back in September, we broke the news that not only had two of location startup Brightkite’s founders left the company, but that they were working on a new project together. While we weren’t able to dig up much about the new startup at the time, we did learn that it was called Forkly. Today, co-founder Brady Becker is opening up a bit more. “We’re hungry, and this… Read More

  • Two Founders Check Out Of Brightkite To Check In To A Stealthy New Startup, Forkly

    Two Founders Check Out Of Brightkite To Check In To A Stealthy New Startup, Forkly

    Brightkite has always been an interesting startup. They were in the location game early (a 2007 TechStars launch) — perhaps a bit too early, as the true hype in the space has only really began in the past year or so. Nevertheless, they were able to get an exit (well, sort of a merger/exit) in 2009. And they’ve been able to accumulate over 2 million users. And they’re… Read More

  • Brightkite Gets Down To Badges

    Brightkite Gets Down To Badges

    Location-based social networking service Brightkite has experimented with the concept of badges in the past, threading in the footsteps of Foursquare and Gowalla, who have popularized if not pioneered the now-familiar virtual loyalty and rewards system. Last May, the startup partnered with coffee chain Starbucks to create a set of branded badges, self-reportedly the biggest brand integration… Read More

  • I'm Not Sure This Augments Your Reality, But Brightkite Gets Better AR Ads

    Back in December, the location-based service Brightkite rolled out a new layer to its Augmented Reality (AR) view: ads. At the time, these were Google ads that showed up in a “relatively unobtrusive” way, as ReadWriteWeb put it. Now, those ads are getting more obtrusive because some big brands are on board. Brightkite has been working with both Starbucks and McDonalds to bring… Read More

  • Check.in Checks Out Of Closed Beta And Into Your HTML5-Compatible Device

    Back in March, I wrote about the problem of check-in fatigue. That is, with so many location-based check-in services now out there, it’s exhausting to open each one every time to check-in to the same place across multiple networks. The solution, for now at least, is Check.in. And it’s ready to open to everyone tonight. Check.in is an HTML5 web app made by Brightkite that allows you… Read More

  • Brightkite Teams Up With Starbucks For Deals, Branded Badges

    When partnering with brands for you location-based network, it’s probably best to choose companies that are ubiquitous. As in, Starbucks ubiquitous. With over 17,000 store locations around the world (including over 11,000 in the U.S. alone), the chain, as everyone knows, is everywhere. So it looks like Brightkite chose wisely. Brightkite has a new deal with with coffee chain that with… Read More

  • The Unified Database Of Places Is Coming Soon. Or Maybe Never.

    The Unified Database Of Places Is Coming Soon. Or Maybe Never.

    Last month, Erick wrote a post calling for the creation of an open database of places. As location-based services continue to gain popularity, each of them is building up these massive databases of places themselves, and this is going to become an issue as services like Twitter and potentially Facebook attempt to federate all this data. And Erick is hardly alone in thinking about this… Read More

  • Brightkite Group Text on a roll in the United States, now available in Canada

    A mere month and a half after launching, Brightkite says its new Group Text feature is a big hit with users in the United States. According to the startup, which boasts more than 2 million registered users, the average Group Text user sends a whopping 17 messages per day. Already, its total usage is growing 19 percent on average per day. Brightkite is now sending more than 20 million messages… Read More

  • Brightkite Group Text Delivers 20 Million Messages Per Month, Launches In Canada

    A mere month and a half after launching, Brightkite says its new Group Text feature is a big hit with users in the United States. According to the startup, which boasts more than 2 million registered users, the average Group Text user sends a whopping 17 messages per day. Already, its total usage is growing 19 percent on average per day. Brightkite is now sending more than 20 million messages… Read More

  • Check.in Is A Potentially Brilliant Remedy For Check-In Fatigue

    Last week, I wrote about check-in fatigue. While there is a lot of excitement right now surrounding location-based apps, and particularly the ones where you “check-in” places, trying to use all of them can be exhausting, as I found out at SXSW. So what’s the solution? Do you just pick one and stick with it? You could, but there’s no guarantee that all of your friends… Read More

  • Check-In Fatigue. Or, Why I'm Rooting For An All-Out Location War.

    Check-In Fatigue. Or, Why I'm Rooting For An All-Out Location War.

    I didn’t have the same problems at SXSW this year that some people did. Was it too crowded at some events? Sure. But there were plenty of alternative things to do. Did some of the keynotes bomb? Yes. But there were plenty of other things to listen to. Did AT&T fail? No. Actually, they did an awesome job keeping the network up. Instead, I had a problem of a different kind… Read More

  • SXSWi 2010: Brightkite's Brady Becker and Martin May Demo Multi Check-in App

    My dialogue with those at the forefront of mobile, location based social networking continues here at SXSW Interactive 2010. Brightkite founders Brady Becker and Martin May were kind enough to take a moment and talk with me about some current and unreleased features of their service/software called Brightkite. They also showed me an unreleased demo of their new multi check-in web app. Stay… Read More

  • Brightkite's Sneaky Plan To Get Regular Users Into Location: Group Text

    Brightkite is tricky. Tricky and smart. While larger than most of their location-based rivals with over 2 million users, they know that in the past year they’ve lost some momentum to the newer check-in services like Foursquare and Gowalla. So they’re trying to do something unique to swing momentum back in their favor. Today, at the SXSW festival in Austin, Texas, Brightkite is… Read More

  • Vicarious.ly: SimpleGeo's One Location-Based Stream To Visualize Them All

    Vicarious.ly: SimpleGeo's One Location-Based Stream To Visualize Them All

    As I’ve made abundantly clear over the past several days, just about every service that has anything to do with location is launching something at the SXSW festival which starts tomorrow in Austin, Texas. Don’t believe me, here’s a small sampling (Foursquare, Gowalla, Loopt, Whrrl, Plancast, Brizzly, Twitter). So, how are you going to wrap your head around all this location data? Read More

  • Brightkite: 2 Million Users And A Lot Of Local Promo Interest

    Yesterday, I wrote that location was going to be this year’s Twitter at SXSW. Today, my inbox exploded. It seems that just about every company, advertiser, and even plenty of users associated with the location space emailed me with pitches, ideas, thoughts, etc. To say that space is red-hot right now, is putting it mildly. One of the companies that reached out to me was Brightkite, one… Read More

  • Brightkite Expands Product Line-up With Mobile Apps For Nokia, Palm Phones

    Popular location-based social network Brightkite has simultaneously released mobile apps for some Nokia as well as Palm smartphones. The release of the apps follows earlier launches of Android, BlackBerry and iPhone applications. Read More

  • Location's Social Paradox

    There’s an absolute eruption of activity around location-based services right now. Companies are getting funded left and right, new ones are popping up daily, and certain ones are seemingly starting to take off. But for a number of them, there’s a very big wall looming. And the more popular they get, the quicker they’ll reach it. A few weeks ago, our own Jason Kincaid wrote… Read More

  • Loopt Shifts Its Strategy To Tap The Pulse Of Location

    When Loopt launched in 2006 it was ahead of a curve that is just starting to be recognized: Location. Now, with services like Foursquare, Gowalla, Brightkite, and even Twitter fueling the location-based services frenzy, Loopt realized that it needed to shift its strategy a bit. Enter Pulse, a new feature launching today. Previously, Loopt was more of a passive service — you started it up… Read More