When Preetam Mukherjee started Marcellus.tv in March 2007, his company was one of the very few players in the professional online video hosting space. He believed he was building a killer product that would become a blockbuster and would compete handily with the one established player in the space, Brightcove. To ensure that he wouldn’t tip off any potential competitors, he went into “stealth… → Read More
When Brightcove released a major upgrade to its online video platform last month, one of the new set of features was better analytics. It turns out that Brightcove’s new video analytics suite is powered TubeMogul. Professional video publishers who use Brightcove can now measure things like the geographic distribution of their viewers, how many seconds they watch each video, their drop-off rate… → Read More
It’s been about a year since Brightcove released the last upgrade to its professional online video platform with Brightcove 3. On Monday, it’s going to release Brightcove 4, and it’s a massive upgrade.
Brightcove 4 now supports a native video player on the iPhone, in Facebook, and live video streaming on the Web. It’s got Twitter integration for sharing videos, faster-loading video players, the… → Read More
Reality Digital, a provider of white-label social media platforms for brands, is introducing a new spin-off service today called Spotlight. With the new offering, the company makes its entry into the market of online video management and distribution platforms.
This is growing into quite a saturated field with players like Ooyala, Brightcove, MIG69 and Swarmcast fighting hard for pieces of the… → Read More
Did you know that Failblog serves up 22 million video views per month, and Engadget gets at least 2.3 million monthly views for its gadget videos, while Joystiq gets another 2 million? All three blogs use Viddler, which is now selling ads directly for its top content providers though its just-launched Viddler AdWorks. Advertisers can see a directory of the top three dozen video producers on… → Read More
With the news surrounding the implosion of Joost and the startup’s move towards providing white label video platforms for companies, we thought it would be a good idea to check in with one of Joost’s new competitors. As we wrote in our post about Joost’s prospects as a white label video community provider, there is already plenty of competition, including Brightcove, Magnify, and… → Read More
At the beginning of last year, Yahoo made a fairly large acquisition with the purchase of online video distribution and advertising platform provider Maven Networks. Under the terms of the agreement, which we reported as a rumor the same day the papers were signed, the company acquired the startup for approximately $160 million. At the time, the press release touted the acquisition to lead to an… → Read More
Streaming video platform Brightcove has added another partner to its already-impressive group of associates. Vudu, purveyors of fine set-top boxes, have struck up a deal to stream Brightcove-associated content. Brightcove has, at last count, about twenty-one trillion API partners, and delivers video for big names like AOL and the NY Times. Those aren’t available on the Vudu box yet, though; it’s… → Read More
In an age when anyone with a video-capable cell phone can have their own TV channel on the Web, it is still the celebrities and rock stars who are getting all the views (just as on Twitter they get the most followers). Kyte CEO Daniel Graf knows this fact all too well. Of the 215,000 video channels on Kyte, nearly all are created by consumers, but only about 1,000 account for more than 90 percent… → Read More
Web video platform Brightcove has so many API partners just two months after the release of Brightcove 3 that it had to create an alliance to contain them all. Actually, the Brightcove Alliance is more of a marketing exercise to acknowledge and promote its API partners. Nevertheless, nearly 100 companies (including Yahoo, AOL, DoubleClick, Veoh, Metacafe, Slide, Meebo, Blinkx, Sprout… → Read More
I’m not complaining, but some of the ads being paired with some of the content on Brightcove’s Syndication Marketplace may need some rethinking.
This lovely lady is doing a full-nude striptease (we’ve altered the image), along with an Office Depot advertisement promising “Free Delivery.” Which on second thought may be a brilliant idea.
If you’d like to see the evidence for yourself, the… → Read More
On the heels of announcing an expanded relationship with the New York Times website last week, Brightcove is adding all of AOL to its video-distribution client list. Like the New York Times, AOL is an investor in Brightcove.
But the deal is a coup for Brightcove 3, the latest version of its online video platform. Brightcove 3 will power all the video on AOL, which is one of the top ten… → Read More
The New York Times is hurting financially these days, and its online business doesn’t seem to be helping much, but at least it keeps pushing forward. One area where the NYTimes.com has put a lot of effort is in video, and it has just redesigned its video page around the new Brightcove 3 player. Previously, the NYTimes was using the FeedRoom as its main video platform. (This swap doesn’t come… → Read More
A couple days ago, we posted some leaked screenshots of Brightcove 3, the completely gutted and rebuilt Web video platform from Brightcove that is launching on Tuesday. I was able to catch up with Brightcove CEO Jeremy Allaire, who gave me an update on the company and took me through all the changes in the service.
Brightcove is a Web video publishing platform that has raised $91 million and… → Read More
Brightcove, the Web video distribution platform used by media companies including Dow Jones, Warner Music, and the New York Times, is getting a massive makeover. Most people won’t see it, but its customers will. A new version of the Web-based software that they use to upload, manage, and distribute their videos is rolling out soon. It will be called Brightcove 3. (For more background, read the… → Read More
Earlier this week I had the chance to sit down and meet with a few members of the Brightcove team, including founder and CEO Jeremy Allaire. We discussed the direction that online video was taking and the stratification seen between consumer and professional markets. And perhaps most interestingly, Allaire was willing to discuss the failures that Brightcove (and the online video space as a whole)… → Read More
You could say we were less than enthused when writing about the launch of Graspr last September. The nascent instructional video site captured our attention because it was led by an ex-Yahoo VP, but it didn’t really do anything to stand out from the crowd. It turns out we weren’t the only ones to notice the service needed a little something extra. Graspr has shifted its strategy away… → Read More
Not a week after we derided Brightcove for its difficult user interface in a story about newly emerged competitor Delve Networks, the Cambridge-based video hosting company is releasing a completely rebuilt version of its service into private beta. Existing SaaS customers now have the opportunity to try out Brightcove 3 Beta, which will be made available to new customers sometime in the Fall. → Read More
The Pluggd team is used to switching gears. The startup began in February 2006 as a destination site for podcasts. But after witnessing iTunes “suck the air out” of the market, it began developing speech recognition technology for video that could identify particular topics within news clips and other diverse content. The venture, which was started by two former Amazon Web Services… → Read More
Web video distribution player Brightcove is entering the Japanese market with a new subsidiary called Brightcove K.K. Rather than use some of the $86 million it has already raised, Brightcove sold off a piece of the subsidiary for $4.9 million to Japanese investors, some of whom will also act as sales and distribution partners. Participating in the round are Dentsu (biggest advertising company in… → Read More
Investors are betting big on video streaming provider Move Networks. The Utah-based company just announced that it raised $46 million in a C round of venture financing. The round was led by Benchmark Capital, and also included Cisco, Comcast Interactive Media, Televisa, Steamboat Ventures and Hummer Winblad Venture Partners. That brings the total raised since December, 2006 to $91.3 million. → Read More
Brightcove is pulling the plug on Brightcove.TV, its consumer-oriented video showcase. In an e-mail to the site’s members, Brightcove says that it will no longer be accepting video uploads after December 17. The YouTube-wannabe site was never one of Brightcove’s strengths, which is serving video for professional and semi-professional content creators. That is something that the company… → Read More
BitTorrent has been getting somewhat of a bad rap. Although BitTorrent itself sells copyrighted content over its P2P file sharing protocol, the service has become better known for less than legal downloads from sites like “The Pirate Bay”. It has been particularly popular for pirating because it easily distributes the cost of transmitting files across the network of users downloading… → Read More
When I wrote a post earlier today suggesting that YouTube was not the first to use a Flash overlay advertisement for online video, I didn’t realize I’d be getting so many emails and comments disputing exactly who first invented the unit. VideoEgg has certainly been doing this for a year or so. In a comment to that post, though, an (unconfirmed) ex-YouTuber says the idea was… → Read More
Fox Entertainment Group have announced the selection of online video provider Brightcove as the single online distributor of Fox network television programs Starting immediately, Fox Broadcast Net, FX and Speed is available via ad-supported Internet video channels using Brightcove technology with more content to follow. Brightcove has existing agreements with CBS, Discovery, MTV Networks, National… → Read More
High profile video startup Brightcove has launched what it calls the Brightcove Network, its video delivery and monetization service for small video publishers. To date Brightcove’s most visible moves have been in providing web video services for major media companies like Warner Music Group, the Wall Street Journal, the New York Times and MTV. The new Brightcove Network, however, appears to… → Read More
Downloadable television, first made popular by Tivo and its competitors, is compelling stuff. As consumers become accustomed to watching a show whenever they choose, pausing at will and fast tracking through commercials, tuning in to a station at a scheduled broadcast time seems quaint at best. Today, 7% of U.S. households have a digital video recorder, or DVR and most cable companies offer a DVR… → Read More
Jeremy Allaire’s still-in-beta Brightcove is announcing the aquisition of Seattle based metaStories this morning at 8 am EST. This looks like a good match. Brightcove is focused on “Internet TV,” or creating an Internet outlet for media producers. Heather Green at Business Week calls it “distribution feeds to micro-audiences”. MetaStories, on the other hand, has tools… → Read More
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