augmented reality

  • Augmented Reality App Instantly Translates Foreign Text On Signs, Menus

    Augmented Reality App Instantly Translates Foreign Text On Signs, Menus

    If you ever wanted to be able to read text on a street sign or on a menu in a restaurant when abroad, your smartphone might be able to help you soon. Japanese electronics company Omron has developed a smartphone application that can instantly translate (short) foreign texts you come across – firing up the app and pointing the phone’s camera at the text in question is enough. Omron… Read More

  • Zazzle Launches AR Technology To Let You See How Art Looks On Your Wall Before You Buy

    Zazzle Launches AR Technology To Let You See How Art Looks On Your Wall Before You Buy

    It’s been a while since we’ve written about DIY online shop, Zazzle. But the company has grown to be one of the largest customization companies out there, with 20 million unique visitors a month. And today the company is pressing forward with developing its own innovative new ways to help users more accurately customize and visualize their products. To do so, Zazzle is today… Read More

  • Wearable Augmented Reality System To Guide New Workers Remotely (Video)

    Wearable Augmented Reality System To Guide New Workers Remotely (Video)

    Augmented reality has one more use case: a team of researchers at Japan’s National Institute of Advanced Industrial Science and Technology (AIST) has developed an AR guidance system that can help inexperienced or new workers navigate difficult situations remotely. The way it works is that the system (currently in prototype stage) makes it possible to share the first-person perspective of… Read More

  • Metaio Adds Gravity To Their Augmented Reality Platform

    Metaio Adds Gravity To Their Augmented Reality Platform

    German augmented reality firm Metaio showcased some updates to their core technologies today at this year’s ISMAR conference in Basel, Switzerland. The company is documenting this update with out-takes from some highly technical white papers and also, thankfully, with a few video demonstrations (for the algorithm-ly challenged out there – like me). The basic gist of this update… Read More

  • Augmented Reality App Maker CrowdOptic Scores $500,000 In New Funding

    Augmented Reality App Maker CrowdOptic Scores $500,000 In New Funding

    CrowdOptic, a maker of an augmented reality app and mobile analytics solutions for the enterprise, has raised $500,000 in new funding today in a round led by Bowman Capital. According to CEO Jon Fisher, CrowdOptic will use the new capital to accelerate development of products in the area of mobile-powered technology for live events as well as expand the security features of its platform. Read More

  • Total Immersion Launches D’Fusion Augmented Reality SDK Update And A New iOS Game (Video)

    Total Immersion Launches D’Fusion Augmented Reality SDK Update And A New iOS Game (Video)

    Augmented Reality company Total Immersion released a free, Augmented Reality SDK today called D’Fusion. The updated kit is specially designed for multi-platform developers of games, apps and marketing solutions. To mark the occasion (and demonstrate the tech) Total Immersion are also launching a free iOS game in the app store called Skinvaders. The game, which takes advantage of… Read More

  • 5 Product Innovations From CEATEC 2011 In Japan (Video Gallery)

    5 Product Innovations From CEATEC 2011 In Japan (Video Gallery)

    Truth be told, I wasn’t very impressed with what electronics makers showed at the CEATEC 2011 tech exhibition – especially because a lot of the new products were “leaked” to the Japanese press before the event started. However, here are a total of five of the coolest innovations Japanese companies showed at CEATEC 2011 in video form, delivered from our friends at Diginfo… Read More

  • Head Mounted Displays, DIY Augmented Reality And More At InsideAR

    Head Mounted Displays, DIY Augmented Reality And More At InsideAR

    I was able to attend Metaio’s InsideAR 2011 conference last week in Munich and check out many new and updated Augmented Reality concepts at the event. Several concepts I saw at the trade show portion resonated with where consumer AR is headed and some were merely for entertainment. But pretty much everything I saw tried, in some way, to push the envelope of technical possibility. I saw… Read More

  • Junaio 3.0 Mobile AR Browser Update. Now Scans Barcodes Too.

    Junaio 3.0 Mobile AR Browser Update. Now Scans Barcodes Too.

    Junaio, the mobile Augmented Reality browser created by German AR firm Metaio, has been updated this morning: Version 3.0 now supports scanning barcodes. Some of you are probably thinking “Whoop-dee-doo, every app can scan barcodes nowadays.” And you’re right; it’s not really a big deal in that sense. When you consider Junaio’s capability at advanced image… Read More

  • Metaio’s Augmented City Demo May Answer The Question Of AR’s Utility

    Metaio’s Augmented City Demo May Answer The Question Of AR’s Utility

    Augmented Reality veterans Metaio are announcing some more details about their upcoming insideAR conference scheduled to take place in Munich, Germany on September 26 – 27. While the speaker list for the event has been available since July, the greater theme for the conference is being updated via press release today. That theme is: “From a Vision to a Roadmap”. To help… Read More

  • Images Of The Vuzix STAR 1200 Augmented Reality Glasses

    The week of May 16th, Vuzix — makers of military and consumer grade Augmented Reality eyewear — announced their newest line of AR glasses as the STAR 1200. As their press release states, STAR stands for See-Through-Augmented-Reality and describes the killer feature of this new concept — transparent displays. Rather than viewing small, mounted video screens in the eyewear… Read More

  • Sony's SmartAR Augmented Reality Looks Really Promising (Video)

    Last week Thursday, Sony introduced “SmartAR”, a so-called integrated Augmented Reality technology that looked pretty decent in the demo video big S uploaded that day. The company produced a new video over the weekend, and if you’re into Augmented Reality, the new footage will blow you away. Read More

  • Sony Wants To Take Augmented Reality To The Next Level With SmartAR (Video)

    Sony has been working on Augmented Reality technologies since 1994, and today the company took the wraps of “SmartAR”, a so-called integrated Augmented Reality solution. The company says their technology has four distinct advantages when compared to existing AR solutions. Read More

  • A Little Augmented Reality Check From Metaio

    As a fan of Augmented Reality and its potential, I have, for some time, been thinking about how the technology will benefit from the larger screen real estate that tablets provide. There are plenty of examples out there…just search “Tablet AR” on YouTube and you’ll see what I mean. I received a press release from Metaio this morning (one of the companies that I follow… Read More

  • Pioneer Shows Augmented Reality-Powered Car Navigation System

    Pioneer in Japan announced [JP] a number of new car navigation systems today, but the AVIC-VH09CS took the cake: it’s what the company calls the first in-dash car navigation system ever to make use of Augmented Reality. And by the looks of it, the device produces some pretty cool results. Read More

  • Listen Closely: Broadcastr Brings You An Audio Guide To The Whole Wide World

    Listen Closely: Broadcastr Brings You An Audio Guide To The Whole Wide World

    I’m a huge William Gibson fan, not least for the ideas with which his books overflow. One such in Spook Country was location-based virtual art: VR images that can only be seen at specific real-world places. As is often the case with Gibson, I read that and wondered, “How long?” Well, today we’re halfway there. I give you Broadcastr, a new platform that allows anyone… Read More

  • Video: Metaio Shows How New Mobile Hardware Benefits AR Performance

    Shortly before the Mobile World Congress 2011, German Augmented Reality (AR) company Metaio launched a short Printer Demo to show some of the more practical uses for AR technology, namely instructional demonstrations. At the event itself, the team took a moment to show me a different demo illustrating how new hardware and chipsets provided by their partnership with ST Ericsson, will… Read More

  • AC130 For Android: Turn Those Benjamins Into Little People And Then Destroy Them

    BeyondReality’s Jeroen Mol has an interesting concept for his new Augmented Reality game slated to go live in the Android Market in the next month or so. His clever idea of using paper money notes as AR targets (you know, those little black and white designs you usually have to print out first and view with your mobile device) eliminates the need to have a printer around before playing… Read More

  • In The Future, We Won't Even Know How To Open A Cereal Box Without A Mobile Phone

    The Mobile World Congress kicks off next week in Barcelona and sure to be a relevant part of that week-long conversation will be Augmented Reality. With several companies bringing new AR services to the market, Metaio sent out a press release this morning with yet another demo illustrating the value of the concept. Hot on the heels of their recent campaign with USA Today, this little demo… Read More

  • Junaio Brings Augmented Reality Superbowl Fun

    Some would argue that Augmented Reality has been a part of televised sporting events for some time. Indeed, we have come to rely on those virtual first down overlays when watching an NFL game. But USA Today and Metaio have partnered to bring a different kind of AR goodness to the Smartphone owners out there itching for additional content related to the biggest U.S. sporting event of the… Read More

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