Evan Williams And Dick Costolo: New Twitter Triggered CEO Change

Mg Siegler

MG Siegler is a general partner at Google Ventures and a columnist for TechCrunch, where he has been writing since 2009. Previously, MG was a general partner at CrunchFund. And before TechCrunch, MG covered various technology beats for VentureBeat. Originally from Ohio, MG attended the University of Michigan in Ann Arbor, MI. He’s previously lived in Los Angeles where he worked... → Learn More

Monday, October 4th, 2010

As you may have heard by now, Twitter has a new CEO. Former COO Dick Costolo is taking over from Evan Williams as the head of the company. A few minutes ago, I got a chance to speak to both of them about the change.

New Twitter was definitely a trigger for this,” Williams told me. “Conveniently, I took over the CEO role just about two years ago — and brought Dick in just about a year ago. I’ve always thought of myself as more of a product guy, and New Twitter seems to work out well,” he continued. “New Twitter was a moment of clarity for all of us here,” Costolo added. “[With this change] Ev can once again focus on product.

Costolo said that the company has no plans to put someone in the COO postion to replace him. “We have the management team we need,” he said. Williams, meanwhile, will move to focus on product. When I asked what this meant for current VP of Product Jason Goldman, Williams made it very clear that he will retain that position and the two will work alongside one another. “We’ve been working together for 8 years and have a very symbiotic relationship,” Williams noted. “I’m all about vision, he’s all about execution,” he continued.

More specifically, both Goldman and VP of Engineering Michael Abbott will now be reporting to Costolo to make sure all of Twitter’s execution is in order going forward.

We’re entering what feels like a new phase,” Williams said. “The company is now at 300 people and revenue is coming in,” he continued. When I asked how much the drive to make money plays into this switch, Costolo sidestepped it a bit. “In the broader context, we’ve accomplished all this stuff. We were at 1 million tweets per day when Ev took over, now we’re at 90 million tweets per day. We’ve got this revenue engine now,” he said. He again reiterated that this move was more about letting Williams focus on product strategy.

Normally, when a company has three different CEOs in three years, it’s a very bad sign. But in Twitter’s case, this does seem to be more about a rapidly-growing company making sure they have the pieces in place for a continued explosion of growth. And yes, a big piece of that is the need to make money. The other piece is continuing to make great products — something Williams is clearly good at.

Both Williams and Costolo were previously on Twitter’s Board, and nothing is changing there, I’m told.

More: Meet The Management: Twitter Clarifies Just Who Exactly Is Running The Joint Now

Company: Twitter
Website: twitter.com
Launch Date: March 21, 2006
Funding: $1.16B

Created in 2006, Twitter is a global real-time communications platform with 400 million monthly visitors to twitter.com, more than 200 million monthly active users around the world. We see a billion tweets every 2.5 days on every conceivable topic. World leaders, major athletes, star performers, news organizations and entertainment outlets are among the millions of active Twitter accounts through which users can truly get the pulse of the planet.

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Dick Costolo is the founder of Feedburner which was acquired by Google in 2007. He is currently the CEO of Twitter. He has also performed in Chicago’s Annoyance Theater and various improv shows and festivals.

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Person: Evan Williams
Website: evhead.com

Originally from Nebraska, Evan Williams co-founded Pyra Labs to make project management software. A note-taking feature spun off as Blogger, one of the first web applications. Williams left Google in October 2004 to co-found Odeo. In late 2006, Williams co-founded Obvious Corp with Biz Stone and other former Odeo employees. Obvious has acquired all previous properties of Odeo, including Odeo and Twitter, another project started by Williams. On October 4, 2010, Ev Williams stepped down from his role...

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