Back in March, I wrote about the problem of check-in fatigue. That is, with so many location-based check-in services now out there, it’s exhausting to open each one every time to check-in to the same place across multiple networks. The solution, for now at least, is Check.in. And it’s ready to open to everyone tonight.
Check.in is an HTML5 web app made by Brightkite that allows you to check-in to a venue on multiple location-based services. Those services including Foursquare, Gowalla, and of course, Brightkite. This works by taking advantage of those services’ APIs alongside some backend place matching that Brightkite does on its end. The result is being able to check-in across multiple services in a few seconds rather than taking a few minutes to load up the various apps and hit the required buttons on each to check-in.
Since Check.in went live in closed beta in March, over 6,000 users have tried it out, generating some 135,000 check-ins, I’m told. The average user checked-in 20 times, and there were over 2 million place queries in the beta period.
That last statistic speaks to why we need some sort of unified Places database (this app just does place matching, not unification). Brightkite had indicated they’d be willing to do something like that, but the problem is the other companies who are all saying the right things now — but may not be so quick to hand over their databases with the places they’ve collected. It’s also an extremely hard problem to solve since not all the data is perfectly aligned (misspellings, slightly off GPS, etc).
The point is, even if everyone seems to say they want it, it’s not happening anytime soon. And so we have Check.in.
Since the closed beta began, Brightkite has also added two new services to the check-in roster: Whrrl and TriOut. Each of these is still experimental alongside Gowalla, which is currently on Check.in thanks to an API work-around (Gowalla has a read-only API at the moment).
Some other data that Brightkite saw during the beta trial was that people check-in most often on Friday, and least often on Sunday. And most users opt to use two of the check-in services, followed by those who choose to use three. Four and five were much less popular (though Whrrl and TriOut weren’t available the entire time), and one was somewhat popular — though I’m not sure what the point of using check.in is if you’re only going to use it with one service.
Since it’s HTML5, Check.in will work with iPhones, Android phones, and yes, the iPad. Just point your web browser here to find it.

Use Brightkite to meet people around you, keep up with your friends, explore and discover new places. Brightkite is the real time social discovery network. 1 Million people use Brightkite’s free services every week, which are available to anyone, anywhere, worldwide. All you need is a mobile phone or Web browser to bring your friends together in the real world, wherever you may be. The award-winning company is headquartered in Burlingame, California. To learn more about using your phone...
Foursquare is a geographical location based social network that incorporates gaming elements. Users share their location with friends by “checking in” via a smartphone app or by text message. Points are awarded for checking in at various venues. Users can connect their Foursquare accounts to their Twitter and Facebook accounts, which can update when a check in is registered. By checking in a certain number of times, or in different locations, users can collect virtual badges. In addition, users...
Gowalla is the leading Social Guide to the world’s most loved places and cities. Its award-winning mobile app and website — paired with an ever-growing collection of socially-powered Guides to cities, parks and regions across the globe — as curated by the Gowalla community and experts like Disney and National Geographic — make it easy for friends and families to share and discover photos, experiences and recommendations on the go. Headquartered in Austin, Texas, Gowalla was launched in 2009 and...
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