Pokémon Go

Niantic raises $300M at a $9B valuation to build the ‘real-world metaverse’

Niantic, the augmented reality platform that’s developing games like Pokémon GO, raised $300 million from Coatue, valuing the company at $9 billion. The San Fransisco-based startup, which initi

Ed Sheeran’s favorite Pokémon is Squirtle

Two days ago, Ed Sheeran posted a cryptic Twitter message, hinting at a soon-to-be announced collaboration with Pokémon GO. I’ll be honest: I’m not the biggest Ed Sheeran fan, but the has

Niantic reveals its vision for a ‘real-world metaverse,’ releases Lightship AR Developer Kit

AR technology company Niantic, best known for Pokémon GO, announced today that it will launch Lightship, an AR Developer Kit (ARDK) that will make building augmented reality experiences more accessib

Harry Potter: Wizards Unite, Niantic’s follow-up to Pokémon GO, is shutting down

Niantic’s augmented reality game about the boy who lived is about to die. The company that brought us Pokémon GO debuted Harry Potter: Wizards Unite two years ago, following a similar formula t

Pikmin Bloom, an AR mobile game, is Niantic’s next collaboration with Nintendo

Niantic announced yesterday that its next augmented reality mobile game will be Pikmin Bloom, a collaboration with Nintendo. The free game was first released for iOS and Android in Singapore and Austr

After community backlash, Pokémon GO reinstates a COVID safety and accessibility feature

Pokémon GO announced yesterday that it will permanently keep an in-game feature that made the game easier to play while social distancing. Introduced at the onset of the COVID-19 pandemic, the featur

Niantic acquires 3D scanning app Scaniverse

Niantic continues to push forward in its quest to build a 3D map of the world. This morning the company announced that it has acquired Scaniverse, an iPhone/iPad app for scanning objects and environme

Pokémon GO influencers threaten a boycott after Niantic removes COVID safety measures

The creators of Pokémon GO, Niantic, developed one of the first mainstream augmented reality games, boasting 166 million users and over a billion dollars in revenue last year. Taking inspiration from

Niantic announces partnership with Nintendo on new augmented reality ‘Pikmin’ title

Nearly five years after the launch of Pokémon GO, Niantic announced Monday they are partnering with Nintendo to co-develop a new title based on the company’s Pikmin franchise. Niantic says the

Microsoft debuts its AR/VR meetings platform Mesh

Today, at a special AR/VR focused event held inside its virtual reality community platform Altspace, Microsoft showcased a new product aiming to provide their AR HoloLens platform and VR Windows Mixed

Niantic buys competitive gaming platform Mayhem

Pokémon GO creator Niantic has acquired a small SF gaming startup building a league and tournament organization platform to help gamers create their own communities around popular titles. Mayhem was

How Niantic evolved Pokémon GO for the year no one could go anywhere

Pokémon GO was created to encourage players to explore the world while coordinating impromptu large group gatherings — activities we've all been encouraged to avoid since the pandemic began.

Pokémon GO will bump its max level cap to 50 and add more Pokémon soon

Since launching four years ago, hitting level 40 in Pokémon GO meant hitting the top. You could still keep catching Pokémon and gathering XP, of course — but that shiny level badge wasn’t go

To own an AR future, Niantic wants to build a smarter map of the world

Niantic is continuing to bet heavily on the idea that it knows where consumer computing is headed, namely toward augmented reality. The game development startup behind Pokémon GO has some good compan

Niantic to begin collecting 3D visual data from Pokémon GO players

Niantic, the game developer behind Pokémon GO, has raised $470 million — most recently at a $4 billion valuation — largely on the promise that it can translate the mainstream success of a

Niantic will make Pokémon GO more stay-at-home friendly with remote raids

Pokémon GO was built to be played outside, with friends, as you wandered around and explored interesting landmarks around you — or, you know, the exact opposite of what we’re supposed to be d

Niantic is updating Pokémon GO and other titles to support indoor gaming

Niantic, the development company behind popular AR mobile games Pokémon GO and Harry Potter: Wizards Unite, is adapting its titles to support at-home gaming in response to the COVID-19 pandemic. Typi

Los Angeles-based Ficto launches its Quibi competitor — with Niantic as a content partner

Consumers now have their first chance to sample the wares of a short-form streaming service — and it’s not Quibi. Ficto, a streaming service (without a paywall) offering interactive dramas

Building long-tail success after a breakout game

For many gamers, Pokémon GO was an exciting fad that ate up their summer and was just another chapter in a franchise. A lot of these people would already treat the game like some sort of nostalgic mi

Niantic will open Pokémon GO Pokéstop submissions to players worldwide next week

Pokémon GO and games like it can’t exist without waypoints — the in-game locations that correlate to real-world points of interest, acting as the Pokéstops, gyms, etc. The more waypoints the
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