pitching

Now that it has been over a year since tech’s current period correction first began, founders are getting more innovative in how they approach tweaking their pitch.

There are a ton of barriers to launching a startup, but impostor syndrome need not be one of them.

I started wearing sweaters after I got my last utility bill, but companies at scale can’t dial back their data usage as easily.

Pitch better by reading what these seven investors are looking for, how they like to be approached and what’s not working for them anymore.

Vijay Chattha, a seasoned startup comms expert, appeared on the Equity podcast to talk with Natasha Mascarenhas about startup storytelling and vulnerability.

My phone buzzes as I get a text from a friend who’s a partner at a VC firm. It’s a screenshot of a Venmo notification that just came in. “My 2 cents on why you should invest in my co

The first pitching machine dates back well over 100 years. Obviously things have come a long way since that injury-inducing, gunpowder-fueled machine made its debut at Princeton University, but most m

We know how much you love a good startup pitch-off. Who doesn’t? It combines the thrill of live, high-stakes entertainment with learning about the hottest new thing. Plus, you get to hear feedback f

We know how much you love a good startup pitch-off. Who doesn’t? It combines the thrill of live, high-stakes entertainment with learning about the hottest new thing. Plus, you get to hear feedba

When you hire a marketing consultant, you don’t necessarily expect to wind up discussing your life’s purpose. Yet, that is what Spanish marketing expert and entrepreneur Alex Barrera often

It's so critical to frame the problem from your perspective. And I also think that this is a really great opportunity to introduce emotion to really build a more compelling story.

Few companies have done better than Scale at spotting a need in the AI gold rush early on and filling that gap. The startup rightly identified that one of the tasks most important to building effectiv

Athletic coaching is a massive, multi-billion-dollar industry. No surprise, really, given the massive revenue some top athletes are able to generate. Mustard is working to supplant — or at least aug

Every once in a while on VC Twitter, a comment or statement seems so outlandish, so completely outrageous, that it must be — certainly has to be — false. Such as it was for Primary Ventures invest

First Round Capital’s Dorm Room Fund just released VCWiz, a tool to help founders find investors and raise money from them. The platform is one part VC directory and one part CRM tool, essential

Over the past 10 years I've been on the first cap tables of three startups for which I've been responsible for closing their capital-raising efforts. I’ve raised money from the smallest angel invest

I’m fortunate in my day to day. I have the privilege of hearing new and exciting ideas, both by seasoned and budding entrepreneurs. I remind myself that not too many moons ago, I was in their shoes

<em>Um, we leverage crowdsourcing and um, like, people's social graph to like find out about new discoveries and the people and places you might find interesting.</em> <strong>Right, OK. But what do y