olapic
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Marketing startup Olapic acquires Pinterest-focused Piqora
Two visual marketing startups are teaming up — Olapic is announcing that it has acquired Piqora. Both companies promise to help businesses promote themselves through user-generated photos, but Olapic co-founder and CEO Pau Sabria said his company’s strength has been on Instagram (which was its initial focus), while Piqora’s has been on Pinterest (ditto). So he sees the… Read More
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With A Fresh $15 Million, Olapic Will Replace Brands’ Stock Photos With Your Instagram Pics
Olapic, which helps brands boost sales with user-generated images from social media, has raised $15 million in new funding. Olapic aggregates images submitted by users on various social media channels such as Twitter, Instagram, Pinterest and Facebook. Then, using a curation algorithm and human editors, Olapic identifies which images are best suited to specific use-cases for each brand. Read More
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Olapic Turns Social Media Pins Into Store Portals On Pinterest
Olapic, the social media aggregation and curation service for brands and stores, has launched a new service to turn images shared on platforms like Facebook or Instagram into store portals on Pinterest. Using Olapic, brands can share linked photos on Pinterest that will bring a user back to a product page for the store, rather than the social media service from which the original image was… Read More
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Focusing On Ecommerce, Olapic Gives Retailers Access To Customer Behavior Across Its Platform
With beauty vloggers showing off their new cosmetics, or “hauls,” on YouTube, and the rest of the world taking to Instagram to filter their purchases into perfection, the B2B service Olapic has been capitalizing on that social shopping tendency to connect brands with user generated photos for use as a marketing tool. Read More
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Olapic Raises $5 Million Series A To Merge Photo-Sharing With E-Commerce
Olapic has today closed a $5 million Series A round led by Fung Capital USA and Longworth Venture Partners, with participation from existing investors including Great Oaks and Scout Ventures. Olapic lets brands leverage our current obsession with photo-sharing by taking user-generated photos and putting them within brand partners’ ecommerce experience. Read More
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Dozens Of Top E-Commerce Retailers Find It Pays To Put Customers’ Instagram Photos On Their Sites
The ROI of social media is something of a black box for many e-commerce companies, but New York-based startup Olapic is beginning to change that. The company, which allows brands to collect user-generated photos from services like Facebook, Instagram and Twitter to display on their own website, is now offering an analytics suite to help retailers and brands understand what content works and… Read More
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Olapic Raises $1 Million For Crowdsourced Photo Sharing Platform; Warby Parker Backer Great Oaks VC Invests
Olapic, a NYC-based startup which allows publishers and brands a way to collect photos from their fans for use on their own websites, has closed a $1 million seed round. Investors include Bonobos, Warby Parker, and Geeklist backer Great Oaks Venture Capital, as well as Brad Harrison Ventures, Columbia University’s Lang Fund, and several other angel investors. The company has already… Read More
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