interactive ads

True[X] Raises $6M More As It Tries To Enlist Big Publishers For Its Interactive Ad Platform

Interactive ad startup <a target="_blank" href="http://www.truex.com">true[X]</a> is announcing that it has raised $6 million in additional funding. CEO Joe Marchese told me that the money was an e

AOL On Launches ‘Spot On’ Video Ads, With Help From Interactive Ad Startup Carambola

Video distributors are still trying to build new ways for viewers to interact with the videos that they're watching online. The latest is AOL On, which is launching a new video ad unit that is designe