gen z

Facebook takes on TikTok with a new, vertical-first video player

This gives Facebook a way to better compete against other popular video platforms that rely on algorithmic recommendations.

GV invests in Home From College, a career platform for Gen Z

Home From College, a career platform for young professionals and college students looking for their first job or internship, announced Wednesday that it raised $5.4 million in a seed round led by GV (

Mulch and the enduring appeal of internet absurdism

I am haunted by mulch posts.  The most recent mulch video came to me in the middle of the night, when I was hours into scrolling through a particularly nasty bout of insomnia. The video was an edit o

Swsh’s new app helps you maintain your friendships through polls and games

Ever since BeReal became popular among Gen Zers, giving them a platform to be their true selves rather than scrolling through heavily edited content, there’s been a rise in social apps that cater to

‘TikTok whisperer’ Annie Wu Henry on social media and 2024

Connecting with the youth is a craft that has long eluded the Olds — a demographic that’s less defined by age than it is by social media habits. Politicians, historically, have not prioritized you

The scoop on Gen Z and how they are rewriting the rules of the internet

Listen here or wherever you get your podcasts. Hello, and welcome back to Equity, a podcast about the business of startups, where we unpack the numbers and nuance behind the headlines. Welcome to an

Landing, a platform for making virtual mood boards, brings its creation tools to mobile

Landing, the community-powered social platform where users create and publish virtual mood boards and collages, today launched a mobile feature called “Creation,” allowing users to express their c

Slash aims to corner the Gen Z market with business-focused banking features

Around two years ago, Victor Cardenas and Kevin Bai — college dropouts from Stanford University and the University of Waterloo, respectively — built a fintech platform called Slash that le

Nocam unveils a social video app that’s like BeReal meets TikTok challenges

A new social video app called Nocam has a radical idea to make social networking more authentic — it’s turning off the camera so you can’t see how you look while filming. The idea is

Kid-focused short video app Zigazoo launches a TikTok competitor for Gen Z

Zigazoo, the startup known for its TikTok-style video-sharing app for kids, is launching a separate app targeted at Gen Z users.

Tinder will now let daters define their ‘relationship type,’ add pronouns to their profile

Tinder today is rolling out more features aimed at helping people find the right relationships for them, while also being more authentic on their dating profiles. Borrowing a feature from Hinge, anoth

Pinterest is testing a new premium video ad format on its app’s search tab

Pinterest has begun alpha testing a new advertising product that allows brands to reach consumers from a more prominent position within the company’s mobile app. With the “Premiere Spotlig

BeReal experiences a multihour outage, refuses to explain

Gen Z’s favorite social app BeReal experienced a lengthy outage today, which the company only acknowledged with a brief — and fairly vague —  tweet, stating: “yup, we’re

TikTok’s BeReal clone is now available as standalone app outside the US

TikTok over the weekend launched its BeReal clone, TikTok Now, as a standalone mobile app across global markets outside the U.S., largely on iOS. The app offers a similar feature set to the TikTok Now

TechCrunch+ roundup: Slashing churn rates, visa side hustles, YC S22 Demo Day faves

I'm doing two Twitter Spaces on Tuesday, September 13: Bring your comments and questions!

A look at progress toward venture equity this Women’s Equality Day

Progress in the amount of venture capital funding raised by companies by all-women teams has been slow and daunting, if steady.

Shuffles, Pinterest’s invite-only collage-making app, is blowing up on TikTok — here’s how to get in

Collage-style video “mood boards” are going viral on TikTok — and so is the app making them possible. Pinterest’s recently soft-launched collage-maker Shuffles has been climbin

Not gonna lie, this NGL lawsuit is kinda juicy

The anonymous Q&A app NGL climbed to the top of the App Store by tricking its users with questions it claims are sent in by their friends and by charging for useless hints about who supposedly wro

Uprise banks $1.4M to be a ‘family office’ for Gen Z

Uprise takes in a user’s full financial picture, including overlooked aspects like employer benefits, and offers recommendations on where to funnel money.

The next big social platform is the smartphone’s homescreen

BeReal, LiveIn, Locket… what do these new consumer social apps have in common besides a highly ranked position on the App Store’s Top Charts? They engage their users through a combination of push
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