augmented reality

After wrestling for more than a decade with the development of a technology that would create a three-dimensional map of the physical world, the team at 6D.ai is finally ready to open up to developers

It’s been a long, bumpy road for the Skully augmented reality motorcycle helmet brand. But under the leadership of Ivan Contreras, who acquired the assets of Skully in 2017, the helmet is final

On October 18 — just one week away — some of the most brilliant and innovative minds in reality creation will gather at UCLA’s Royce Hall in Los Angeles to attend TC Sessions AR/VR 2018. Whether

For a lot of consumers, Pokémon GO wasn’t their first exposure to augmented reality — it was the dog-selfie lens inside Snapchat. In the past few years, consumer use hasn’t evolved

Holy smokes, TC Sessions: AR/VR 2018 is less than a month away, and it’s going to be an epic, day-long event. But listen up tech fans, the following reality is neither augmented nor virtual: our $99

The worlds of augmented reality and VR theoretically represent a boundless expanse for startups looking to create a new digital future. Realizing that future is the tough part, and doing so while Goog

TC Sessions: AR/VR on October 18 at UCLA is gearing up to be a great show. Early-bird sales end after today, September 21. Don’t miss out on the biggest savings for this event — book your

Augmented reality has the potential to change how we interact with the internet; as these technologies scale, you can certainly bet that Facebook is going to be looking to shape what’s possible.

Popular travel app Kayak has put augmented reality to clever use with a new feature that lets you measure the size of your carry-on bag using just your smartphone. Its updated iOS app now takes advant

Microsoft HoloLens mixed reality glasses have always been interesting technology, but it’s never been clear how the company would move from novelty device to actual viable business use cases. To

After Friday, September 21, ticket prices for TC Sessions: AR/VR will jump $100 for the October 18 event hosted at UCLA. Buy your early-bird $99 tickets today before these savings fly the coop!

In 2018, VR adoption has plenty of demons to chase as it looks to build a larger, more mainstream audience. In 2017, the chief concern for most in the industry was the lack of content available for he

TechCrunch is heading to UCLA on October 18 and we’ve assembled some of the AR/VR industry’s most prescient founders, investors and executives to chat about the startups and trends driving

VNTANA CEO Ashley Crowder calls the company’s technology, “the world’s first scalable, affordable and interactive hologram.” The startup’s tech has certainly wowed crowds in recent years. In

It’s been a long and trip-filled wait but mixed reality headgear maker Magic Leap will finally, finally be shipping its first piece of hardware this summer. We were still waiting on the price-ta

InkHunter, an augmented reality tattoo try-on app that was born out of a 48-hour hackathon back in the altogether gentler days of 2014, has bagged a place in Y Combinator’s summer 2018 batch, sc

Earlier this year, in a small, grey-walled storefront inside a very large mall in Torrance, Calif. (just past the AMC Center) , the virtual reality game-maker Survios planted its first flag in the mar

Google managed to elicit an audible gasp from the crowd at I/O today when it showed off a new augmented feature for Maps. It was a clear standout during a keynote that contained plenty of iterative up

Cyan Banister Contributor Cyan Banister is a partner at Founders Fund, where she invests across sectors and stages with a particular interest in augmented reality, fertility, heavily regulated industr

With the debut of his Eminem Augmented app at Coachella last night, hip hop’s not-so-merry prankster took the (somewhat revolutionary) step of embracing the machine that so many musicians have