Reddit is removing ability to opt out of ad personalization based on your activity on the platform

Reddit said Wednesday that the platform is revamping its privacy settings with an aim to make ad personalization and account visibility toggles consistent. Most notably though, it is removing the abil

Amazon Prime Video will start showing ads early next year

After Netflix and Disney+ introduced ad-supported plans last year, Amazon said in an update today that it will start showing ads on Prime Video early next year. The company said it will offer an ad-fr

No plans for ads on WhatsApp, Meta says

Meta on Friday disputed a media report that claimed the social giant was exploring bringing ads to the popular messaging app WhatsApp. Financial Times earlier reported that some teams at Meta had eval

X, formerly Twitter, caught running unlabeled ads in users’ Following feeds

X, the company formerly known as Twitter, has been caught running unlabeled ads in users’ Following feeds, TechCrunch has learned and was able to confirm firsthand. While scrolling the Following

Google flips the switch on interest-based ads with ‘Privacy Sandbox’ rollout

Google is now rolling out Privacy Sandbox — its tech to replace third-party cookies — to all Chrome users. The company is touting this as a more privacy-forward feature, which tracks topics of int

YouTube is testing longer but fewer ads on TV

Google is testing a new way to show you ads on the YouTube app for TVs — users can expect fewer but longer ads. The company said it is experimenting with this ad format for a better viewing experie

Google required to remove ads that violate trademarks, Indian court rules

The Delhi High Court has ruled that Google’s Ads program falls under the purview of the country’s Trademarks Act and the company must remove ads that infringe upon trademarks in a major d

X, formerly Twitter, lowers requirements for its ad-revenue sharing program…with a catch

Elon Musk–owned social network X, formerly Twitter, said late Thursday that it is lowering requirements for its creator payout program. The company said that the creators who have garnered 5 million

Pinterest touts Amazon partnership progress, AI in Q2 earnings beat

Popular image pinboarding and shopping inspiration site Pinterest provided an update on its recently announced Amazon partnership and its other efforts around AI during its Q2 2023 earnings this week.

Google to experiment with ads that appear in its AI chatbot in Search

AI chatbots have only just been put into consumers’ hands, but tech giants are rushing to monetize them. For instance, shortly after Bing Chat’s arrival, Microsoft began slipping ads into

Meta pitches augmented reality to advertisers with new AR Reels Ads and Facebook Stories

Augmented reality is coming to Reels Ads and Facebook Stories, Meta announced this afternoon at the IAB’s NewFronts as part of its pitch to advertisers. The update allows brands like Sephora, Ti

Pinterest announces multiyear ads partnership with Amazon alongside earnings beat

Pinterest today announced a multiyear strategic ad partnership with Amazon aimed at bringing more brands and relevant products to its platform. The new deal will make the e-commerce giant Pinterest&#8

Google tests a new ad slot on the Play Store ahead of its I/O developer conference

Google has been spotted testing a new Play Store ad slot ahead of its I/O developer conference in May. If rolled out publicly, the change could significantly expand the company’s Play Store sear

Twitter’s new feature will show ‘half ads’ to Blue subscribers

Twitter is rolling out additional features for Blue subscribers, including showing 50% of ads in their timeline compared to nonpaid users and a visibility boost in search. Elon Musk has long promised

Google’s new ad transparency center will keep track of a brand’s previous ads

Google is launching a new ad transparency center that will let users search for verified advertisers and their campaigns across all of the company’s platforms, including Search, Display and YouT

Pinterest is testing a new premium video ad format on its app’s search tab

Pinterest has begun alpha testing a new advertising product that allows brands to reach consumers from a more prominent position within the company’s mobile app. With the “Premiere Spotlig

Meta improves its consumer-facing tool that explains why you’re seeing that ad

Meta today announced it’s making changes to increase transparency around ads. The company says it’s updating a nearly decade-old Facebook feature “Why am I seeing this ad?” to

Consumer advocacy groups want Walmart’s Roblox game audited for ‘stealth marketing’ to kids

A number of consumer advocacy groups have a problem with Walmart’s entry into the metaverse. The online retailer last fall announced the launch of two new virtual worlds on Roblox, Walmart Land

Twitter is set to reverse the political ad ban to bolster up its revenue

Twitter said Monday that it plans to lift the ban on political ads in the “coming weeks.” The company originally enforced the ban back in 2019. At that time, it said that “political mess

Twitter to end ad-free news articles as part of its revamp of the Twitter Blue subscription

It’s public knowledge now that one of the first things Elon Musk is concentrating on after taking over Twitter is revamping the Twitter Blue program. While a lot of attention has centered around
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