Media & Entertainment
The monetization promise and pitfalls of Pokémon Go
7:00 pm PDT • August 26, 2016
Pokémon Go has been downloaded more than 100 million times since its July debut, making it the biggest-growing mobile game ever. Naturally, the phenomenon has drawn much commentary about what…
Media & Entertainment
When Selling Virtual Products Abroad, Don’t Put Prices On Autopilot
3:00 pm PDT • July 26, 2015
If you have a physical product that you want to sell in more than one country, determining the price in different markets can be challenging. You might have to open…
UPDATE: Why Retailers Must (But Won’t) Succeed In Introducing Mobile Payment Systems
6:00 pm PST • December 20, 2014
In the digital age, it’s critical for retailers to collect and manage customer data. This information is the key to providing personalization for any kind of shopping experience, as it…
