Daily Crunch: India’s most valuable startup buys US-based digital reading platform Epic for $500M

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Hello and welcome to Extra Crunch for July 21, 2021. It’s been a good day for crypto fans, with major coins seeing some recovery from recent lows. Bitcoin and ether remain depressed on a seven-day time frame, however. And the stock market is up today. What more can we ask for on a Wednesday? Well, how about a huge run of startup and tech news? We can do that! — Alex

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Startups/VC

We have lots to chat about today from the world of startups thanks to the supercharged venture capital cadence around the world. Up top, if you are keeping tabs on the Robinhood IPO, our latest notes are here. Now, let’s talk tech upstarts and private capital, starting with some fintech updates.

Fintech

Software

Closing our startup coverage, a few final notes. Pangaea has raised $68 million for its men’s personal care brands. That is cool. But don’t get it mixed up with Providence, Rhode Island-based Pangea, a recent Y Combinator grad that has some news coming up. More on that soon.

If you want a deeper dive into the latest in hot business books, the Equity team recently sat down with one of the authors of “The Cult of We” to chat all things WeWork.

These simple metrics will tell you if your startup is ready to scale

There’s a temptation inside early-stage startups to claim that the go-to-market strategy is fully operational. In reality, GTM is a stark numbers game, and even with a solid plan in place, it can be easily foiled by common problems like turf battles and poor communication.

Finding GTM fit is a milestone for any startup that can include anything from expanding the engineering team to launching your first media buy. But how do you know when you’ve reached that magic moment?

“You have to consider three metrics: gross churn rate, the magic number and gross margin,” says Tae Hea Nahm, co-founder and managing director of Storm Ventures.

High churn means customers aren’t delighted, low gross margins mean poor unit economics, and that so-called magic number?

“You can calculate it by taking new ARR divided by your marketing and sales spending,” according to Nahm. “But keep in mind that the magic number is a lagging indicator, and it may take you a few quarters to see a positive result.”

These simple metrics will tell you if your startup is ready to scale

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TechCrunch Experts: Growth Marketing

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TechCrunch wants you to recommend growth marketers who have expertise in SEO, social, content writing and more! If you’re a growth marketer, pass this survey along to your clients; we’d like to hear about why they loved working with you.

If you’re curious about how these surveys are shaping our coverage, check out this interview Miranda Halpern did with Maya Moufarek, founder of Marketing Cube: ”Marketing Cube founder Maya Moufarek’s lessons for customer-focused startups.”

Marketing Cube founder Maya Moufarek’s lessons for customer-focused startups

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