Virgin Mobile responds to T-Mobile's $30 prepaid plan with one of their own

I always love seeing a good ol’ race to the bottom amongst carriers. One carrier drops prices, then another responds, then another, until all of their prices have dropped in one way or another. Everyone (“everyone” being the consumer) wins!

Just a few days ago, T-Mobile introduced a new prepaid plan: for just $30 bucks a month, you get 1500 things, where these “things” can be assigned to any mixture of minutes or texts. Want 800 minutes, 700 texts? Sure. 914 minutes, 586 texts? Why not. The deal didn’t make massive headlines anywhere, but it was just enough to prod Virgin Mobile, who is responding today with a $30 plan of their own. Go-go-gadget price war!

Virgin’s new “payLo” plan is better in some ways, and not in others. Lets compare:

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