Online Gambling Company 888 Picks Up Real Dice's Social Games Studio Mytopia For $18M
The base price is $18 million cash with an additional earn out payment that will be made calculated on the basis of net profit for the calendar year 2011. The total payment to Real Dice for Mytopia’s games is capped at $48 million.
Mytopia sold 12 games in total to 888, which is planning to add microtransactions to the games to monetize the platform. Mytopia also offers a platform that allows developers to write code once and have it immediately distributed and syndicated to various smartphones and mobile operating systems. 888 has licensed this technology along with the acquisition of the social gaming studio.