Some Crazy Postbellum Data From Foursquare And Gowalla

Now that SXSW is fully over, it’s time to start going over some of the data from the so-called Location War between Foursquare and Gowalla. The truth is that both saw an amazing surge in usage, and at least according to data I saw from one source, the two were neck and neck midway through the event (in terms of usage). Today, I asked them both to share some of their own internal recent data, seeing as both SXSW happened — and then both were featured in Apple’s App Store last week.

GigaOm posted some numbers earlier today, including that during the five days of SXSW (Interactive), Foursquare signed up 75,000 new users, to push them over 600,000 total. We got some other numbers from both Foursquare and Gowalla, as well.

Neither company had any specific data as to whether they’re seeing a surge after Apple featured their apps in the App Store because it’s too hard to tell seeing as there was already a surge post-SXSW, I’m told. The App Store placement, assuming Apple keeps it up for a while, should help both maintain the momentum they have after the event.

[photo: flickr/zhengxu]

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