Zemanta raises yet more seed, this time from New York's Union Square
Zemanta’s service for bloggers – founded by Boštjan Špetič and Andraž Tori – now supports over 10 blogging platforms with the a plugin which allows bloggers to enhance their content with images, links and non-copyrighted content. Currently you can get the Zemanta service as a free plugin for the following applications and services; Firefox, Internet Explorer, Microsoft Live Writer, WordPress, Moveable Type, and Drupal.
As Fred Wilson of Union Square blogs today:
“Zemanta is a service that’s focused on helping the blogger/content creator make the process of creating their content simpler and easier. As you write, Zemanta processes all of your text (like a spell checker in a word processing program does) and suggests things to you. Currently, Zemanta suggests stories/posts/research you might want to read as you compose your post, images you might want to include in the post, words you might want to hyperlink out with, and tags for search engines and other services to use to discover your content.”
He calls Zemanta “adwords for content creators” and sees them opening up this contextual recommendation engine to other web apps and services that content creators might like to add into their posts at the time of creation.
The next release of the platform wil shift Zemanta from being a mainly general suggestion service to a personalized one enabling bloggers to upload limit the suggestion pool to their sources as well as search through a Flickr account and point Zemanta to their Twitter account to get related blogs from friends.