Sony BMG Music Entertainment Inks Deal with MobiTV
The two companies will also collaborate on the creation of a new range of channels that will feature original programming, which will range from long-form concerts to artist-driven shows. Some of this content may be available for an additional fees, and much of this programming will be the creation of the various Sony BMG artists.
The first of these will be a new series created by from RCA Records artist Avril Lavigne. This mobile site, which will be called Avirl TV, is being designed to provide access to all things related to the Canadian pop star, including her entire library of videos, and even a made-for-mobile version of Avril’s Make 5 Wishes comic book.