Phunware, a company that specializes in enterprise branded mobile app infrastructure and experiences, just announced that it has acquired mobile ad company TapIt Media Group (not to be confused with the Australian NFC marketing company TapIt). The total purchase price was $23 million and the acquisition closed just before the end of the year on December 28. → Read More
Interesting news from the NFC front today: despite recent reports that the iPhone 5′s lack of NFC has set the market back by two years in the U.S. and Western Europe, an NFC-based mobile advertising startup known as Tapit has closed on a $2.3 million in Series A funding. Maybe being based in Sydney, Australia helps in this case. → Read More
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