Plum District

  • Plum District Has Acquired AngelPad-Backed Spotivate For An Undisclosed Amount

    Plum District Has Acquired AngelPad-Backed Spotivate For An Undisclosed Amount

    Plum District, the hyperlocal deals site built by moms, for moms, has just acquired Spotivate, a startup led by ex-Googler Anthony Lee and former Telenav engineer Jorge Chang that launched out of AngelPad to offer local experiences to parents. The terms of the deal were undisclosed. For those of us who don’t have miniature terrors traipsing through our lives, here’s a little… Read More

  • CEO And Founder Megan Gardner Out At Mom-Centric Deals Site Plum District, Ex-Googler Susan Kim Takes Over

    CEO And Founder Megan Gardner Out At Mom-Centric Deals Site Plum District, Ex-Googler Susan Kim Takes Over

    Founder and CEO of Plum District, Megan Gardner, has left her position at the company, according to the Plum District website and LinkedIn. Susan Kim, formerly at Google, eBay and Minted, will be taking over the role. Kim was originally brought on as an interim CEO to run the company in Gardner’s absence during her maternity leave, which began in November. However, a couple weeks… Read More

  • Layoffs At Plum District Point To Changes In Hyperlocal Deals Market

    Layoffs At Plum District Point To Changes In Hyperlocal Deals Market

    Plum District is a hyperlocal daily deals site that, by its own definition, was created “by Moms, for Moms.” Yet after extensive interviews with sources who worked and were terminated by the company, it’s clear that Plum District’s initial promise didn’t pan out. The company’s claim to fame at launch and during its various funding rounds totaling $30.6… Read More

  • Daily Deals For Moms: Plum District Debuts iPhone App, Local Loyalty Program To Follow

    Daily Deals For Moms: Plum District Debuts iPhone App, Local Loyalty Program To Follow

    Plum District, the mom-focused deals site backed by $30 million in funding from General Catalyst, KPCB and Comcast Ventures, is now available as a mobile app. The company is today launching its iPhone application which will allow users to browse offers on their phone, purchase them with one click and the redeem them at local and online stores. An Android version will soon follow. The… Read More

  • Social Proof Is The New Marketing

    Social Proof Is The New Marketing

    As I’ve written about before, we’re in an amazing period of the consumer Internet.  Despite a shaky economy, many web companies are in hypergrowth.  This is reminiscent of the five-year period over a decade ago when companies like Amazon, Netscape, eBay, Yahoo, Google and PayPal were built. One challenge, which isn’t new, is the battle for consumer attention.  If… Read More