Facebook-based mobile app directory Mplayit is launching a new way to discover mobile apps today: App Gurus. The new feature draws recommendations from experts in the mobile space. The experts, which include blogs and technology writers, will rate and comment on apps in Mplayit’s catalogs.
Last year, Mplayit launched its Facebook app that allows users to discover, share and recommend a variety of mobile apps back in November and covers apps available for the iPhone, Android, BlackBerry and Mobile (Java) devices. Mplayit’s directory of apps includes a dedicated page for each app where Mplayit will post videos of the app (created either by the developer or pulled from YouTube), a detailed description of the app and reviews. You can also click to buy the app from various app markets, including Apple’s App Store and the Android Market. Once you start clicking on various app and downloading apps, Mplayit will begin to recommend apps to you based on your behavior on the site. → Read More
One of the advantages of having a plethora of app directories for iPhone and Android devices, is the wealth of additional data that has emerged regarding users buying and downloading habits. Facebook-based app directory mPlayit has a few compelling stats out today that show that games are four times as popular among iPhone users than among the Android user base. BlackBerry users are twice as likely to be looking for games content than Android users, eventhough BlackBerry devices are primarily used for business purposes.
According to mPlayit, 83 percent of Android app activity on the directory/store is related to non-game related mobile apps, and 17 percent of activity is towards downloading and checking out games. On the other hand, 36 percent of iPhone app activity is related to non-game related mobile apps, with 64 percent of activity towards gaming on the device. → Read More
As more and more social app directories launch, data concerning the most shared and recommended mobile apps is beginning to emerge. We recently wrote about Chorus, an iPhone app that helps you discover other apps, which revealed the most recommended apps from their community. Today, Mplayit, a recently launched Facebook app that allows users to discover, share and recommend a variety of mobile apps, is releasing a list of its most shared apps on the iPhone, Android, BlackBerry and Mobile (Java) devices.
Mplayit’s directory of apps includes a dedicated page for each app where Mplayit will post videos of the app (created either by the developer or pulled from YouTube), a detailed description of the app and reviews. You can also click to buy the app from various app markets, including Apple’s App Store and the Android Market. Once you start clicking on various app and downloading apps, Mplayit will begin to recommend apps to you based on your behavior on the site. And you can share apps on Facebook and Twitter. The Facebook page also shows the activity that’s taking place in other app marketplaces, such as Apple’s App Store or the Android Market, to show users what apps are receiving the most downloads, reviews and more. Users will also be able to see the “apptivity” within their social network, so they can clearly see what apps their friends and family are most interested in. → Read More
There are a plethora of iPhone app directories and platforms that try to make sense of the 100,000 apps in the App Store ecosystem. We’ve recently written about Appolicious, Chorus, and others that have customized app directory and recommendations services. Now, directories are beginning to incorporate Android app directories into their platforms. Mplayit, which recently launched a comprehensive iPhone app discovery directory within a Facebook app, is rolling out a catalog of the over 16,000 Android applications on the social network.
Similar to its iPhone app directory, Mplayit’s directory of Android apps includes a dedicated page for each app where Mplayit will post videos of the app (created either by the developer or pulled from YouTube), a detailed description of the app and reviews. You can also click to buy the app from the Android Market. → Read More
There are a host of directories of iPhone apps on the web as well as applications that make personalized recommendations of apps, such as Chorus, that might catch your fancy. Mplayit enters this space hoping to combine these two ambitions into one, comprehensive Facebook app.
Mplayit’s directory of iPhone and mobile apps includes all 100,000 plus iPhone apps and a smattering of other mobile app as well. Each app has a dedicated page where Mplayit will post videos of the app (created either by the developer or pulled from YouTube), a detailed description of the app and reviews. You can also click to buy the app from Apple’s App Store (from which Mplayit receives a affiliate fee). → Read More
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