December 14th, 2011

Facebook’s Leftovers? Social Network Tagged Acquires hi5

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Social networking service Tagged, Inc. announced it has acquired the social game network hi5 today, doubling Tagged’s monthly active users to 20 million. The combination will also increase the total number of registered users to 330 million, up from 100 million.

According to The WSJ’s report, the deal’s terms were not disclosed, but include the hi5 website and user base. → Read More

September 19th, 2011

Hi5 Confirms “Significant” Layoffs, Wraps Them In Mumbo Jumbo Speak

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Earlier today, we heard social network Hi5 was laying off a large number of their remaining employees. When we pinged them about this, we expected the usual “no comment” or simply no response. Instead, here’s what we got from President/CTO Alex St. John:
In support of our market strategy to launch next generation social gaming platform by early next year, our operations team migrated the site… → Read More

September 17th, 2010

Social Gaming Market Reaches Its Final Stage…and It’s Not Looking Pretty

Editor’s Note: This is a guest post written by Alex St. John, President and CTO of hi5, on the state of the social gaming market.

When Facebook recognized that early social media games were getting a free ride on their network, they shut down the free viral channels these games relied on for audience, started charging market prices for advertising, and demanded a cut of all commerce transactions… → Read More

July 13th, 2010

Gaming-Focused Social Network hi5 Raises $14 Million

hi5, a gaming-focused social network that most people forgot about long ago, has just closed a new round of funding of over $14 million led by Crosslink Capital. This brings the social network’s funding to over $34 million. This round appears to also include the $3 million in debt funding raised from Mohr Davidow in April.

The new funding will be used for hi5′s continued expansion into social… → Read More

April 1st, 2010

Social Network hi5 Raises $3 Million In Debt From Mohr Davidow

hi5, an also ran social network that most people forgot about long ago, has raised $3 million convertible note from existing investor Mohr Davidow. We’ve confirmed the funding, which was raised a year ago, with the company. This brings the social network’s funding up to $38 million.

Hi5, which has been actively remodeling its site to cater to the gaming industry, says this funding is part of a… → Read More

March 10th, 2010

hi5 CTO: Zynga Is Mediocre. It Isn't Social, It Just Discovered An Opening For Spam

Today during a panel on disruptive game platforms at GDC’s GamesBeat, a panel of gaming execs took the stage to talk about the current situation in gaming. The standout speaker so far has been hi5 President and CTO Alex St. John, who has not pulled any punches in his criticisms of Facebook and other companies. Moments ago, he just attacked Zynga, calling its games mediocre and saying that its… → Read More

February 24th, 2010

hi5 Acquires Social Gaming Company Big Six

hi5, one of the world’s most popular social networks, has been actively remodeling its site to cater to the gaming industry. Last fall, the social network launched a totally revamped site that places a much stronger emphasis on games and virtual currency, along with a new avatar system. Today, the company is furthering this strategy with the acquisition of social gaming developer Big Six. The… → Read More

December 21st, 2009

World Map Of Social Networks Shows Rise Of Facebook

Italian writer, blogger and photographer Vincenzo Cosenza has for the second time put together a visualization that shows the most popular social networks around the world on a map, based on the most recent traffic data (December 2009) as measured by Alexa & Google Trends for Websites.

The first one, which we featured in June 2009, already painted a picture of Facebook taking over the world… → Read More

October 12th, 2009

Meet The New hi5: It's Game Time

If there’s been one shining star on social network applications platforms, it’s been casual gaming: Zynga is rumored to be making an absolute killing with their games, and Mochi Media’s unified Flash payment platform has shown some very impressive early results. Now hi5, one of the world’s most popular social networks, is looking to capitalize on the trend. On Wednesday, the social network will… → Read More

August 6th, 2009

OLX And hi5 Join Forces For International Expansion Plans

OLX and hi5, both challengers to dominating juggernauts in their respective fields (online classifieds and social networking), have teamed up to expose each others’ admittedly vast but geographically spread audience to one another. OLX says it currently boasts 70 million unique visitors each month across 90 countries, largely thanks to existing partnerships with services that have historically… → Read More

June 7th, 2009

A Map Of Social (Network) Dominance

Even on the Web, world dominance must be achieved one country at a time. While Facebook has long been the largest social network in the world, and should soon pass MySpace in the U.S., it is not the largest social network in every country. The map above created by Vincenzo Cosenza resembles more a game of Risk, with Facebook sweeping across the globe from the West.

Using Alexa and Google Trend… → Read More

June 4th, 2009

Modeling The True Value Of Social Networks: 2009 Edition

A year ago we modeled out the true value of various social networks based on the idea that users in high-value online advertising markets like Japan, the UK and the U.S. were worth more (financially speaking) than those in lower value online advertising markets. Facebook had recently become the largest worldwide social network in terms of users, but based on our model MySpace was still by far the… → Read More

May 5th, 2009

hi5 Adds Chat, With A Social Twist

Social network hi5 is launching a messaging service, hi5 IM, adding real-time interaction for users. hi5 IM, which is similar to Facebook Chat, Facebook’s instant messaging feature, shows users which friends within their network are online and runs directly in any hi5 user’s browser. Users can send messages, change their status, write updates, post profile comments, and share photos through hi5… → Read More

April 14th, 2009

In Quest For Real Revenue From Virtual Goods, hi5 Teams Up With PlaySpan

San Francisco-based hi5, which operates the third largest social networking service in the world, is announcing a partnership with PlaySpan today in an effort to get more revenue out of its 60+ million members strong userbase. PlaySpan, famously founded by a 5th grader two years ago, will henceforth be powering micropayments for virtual goods and premium content sold on the social network.

Two of… → Read More

March 9th, 2009

Paymo Strikes Deal With hi5 To Use Mobile Payments For Virtual Goods

Global mobile payments network Paymo and social network hi5 have partnered to let members in 24 countries use their mobile phones to purchase hi5 Coins, hi5’s virtual currency. Countries where Paymo will be made available to hi5 users include the U.S., Canada, France, Hong Kong, Thailand, Russia and Colombia.

Paymo’s mobile payment system doesn’t require users to have a credit card or bank… → Read More

February 8th, 2009

ShopIt Acquires Triana Global, Launches Ad Network For Social Networks

ShopIt, a social commerce platform that enables people to set up an online store and sell goods through a variety of social networking services, has finished integrating its recently acquired Triana Global publisher network and relaunching it as ShopIt Media, another social advertising platform.

Like many others, Triana Global claims to have been one of the first ad networks that started… → Read More

February 5th, 2009

Social Playtime: hi5 Adds Casual Gaming Section

That other social network boasting tens of millions of members worldwide, hi5, is launching hi5 Games today, adding casual games like sports, arcade, strategy and cards to its roster of social entertainment initiatives catered to some 60 million unique monthly users.

The social networking service says hi5 Games will become an important part of its monetization strategy, with the help of their → Read More

December 31st, 2008

Top Social Media Sites of 2008 (Facebook Still Rising)

What were the top social media sites of 2008? ComScore came out with its worldwide traffic stats for November a few days ago (so these don’t include December). They are a mix of social networks and blogging platforms. Blogger, the orange line in the chart above, still rules the roost with an estimated 222 million unique worldwide visitors in November (up 44 percent from November, 2007). … → Read More

December 10th, 2008

Hi5 Hopes To Make Real Coin With Virtual Gifts

Social networks need to find a way to make money fast. Online advertising never really worked well on social networks in the first place, and with online advertising feeling the same pressure as everything else in the economy, new sources of revenue must be found. Internationally-oriented social network hi5 is turning to virtual gifts, which can be bought with virtual coins that members buy with… → Read More

October 16th, 2008

No Hi5′s Today. No. 3 Social Network Lays Off 10 to 15 Percent Of Staff

The layoffs keep rolling in. The latest startup to cut back is Hi5, the third largest social network. On Monday, the 110-person company laid off 10 to 15 percent of its employees in what it is calling a “restructuring” move. A tipster told us that the cuts came mostly in Design, HR, and QA. I called to ask for a comment and Hi5′s VP of marketing Mike Trigg confirms:

We did a restructuring→ Read More

August 20th, 2008

OpenSocial Now Reaches 350 Million Users, And Growing

Six months ago, OpenSocial was nothing but a list of promised partnerships. But the social network application platform backed by Google has made a lot of progress since then as those partners started to go live with their OpenSocial Apps. First there was MySpace and Orkut, then Hi5, and most recently Friendster. All told, if you add up the various social networks that are now live with… → Read More

June 30th, 2008

Hi5 Plucks An App Developer From Its Platform

Second-tier social network Hi5 has acquired app developer PixVerse for an undisclosed amount, just four months after launching its app platform based on the OpenSocial specification. PixVerse offers several applications such as Pix Chat and Pix Wall, which are Flash-based and run on not only Hi5 but other social networks like Facebook as well. The company was founded in February 2007 and is… → Read More

June 27th, 2008

EMI Music Sues Hi5, VideoEgg and Ten Defendants To Be Named Later

EMI, which is looking less like a music label and more like a lawsuit label, is at it again. This afternoon they filed a lawsuit alleging “massive and blatant” copyright infringement by Hi5, VideoEgg and ten John Doe defendants to be named later. The core of the suit is over copyrighted EMI content that appears on Hi5, particularly music videos. EMI is a particularly litigious company. → Read More

June 23rd, 2008

Modeling The Real Market Value Of Social Networks

Is MySpace worth $3 billion, or $20 billion? It depends on how you value a user. It’s time to start comparing the big global social networks on something other than unique visitors and page views. I believe an effective way to value a particular user is based on the average Internet advertising spend per person in the country they live in. The higher the spend, the more value the social… → Read More

June 20th, 2008

Facebook Blows Past MySpace In Global Visitors For May

In April, Facebook caught up to MySpace in worldwide unique visitors (actually nudging past it with 116.4 million unique visitors versus 115.7 million for MySpace). Now the worldwide comScore numbers are out for May and Facebook continues to blow past MySpace with 123.9 million uniques (up 6 percent), versus 114.6 million for MySpace (down 1 percent). Facebook also boasted more pageviews worldwide… → Read More

March 25th, 2008

Microsoft Embracing Data Portability? Partnerships WIth Facebook, Bebo, Hi5, LinkedIn and Tagged

Bowing to the inevitable, Microsoft took a big step today towards data portability by announcing that Windows Live contacts can now be exported to social networks and other Websites. Its Windows Live Contacts API will work with Facebook, Bebo, Hi5, Taged, and LinkedIn to start. Members of those social networks will be able to import their Windows Live contacts (i.e., their Hotmail address book) so… → Read More

March 20th, 2008

Chart Me Up: Web 2.0 Venture Deals

Dow Jones VentureSource put out some data on Web 2.0 deals in the U.S. earlier this week that I’ve put together into these charts. The first one above shows how much money has been invested in Web 2.0 startups so far this decade. In 2007, venture capital poured into Web 2.0 companies at a record pace—$1.34 billion. That was up 88 percent from the $716 million invested in 2006. But did Web… → Read More

March 13th, 2008

Hi5 Gets Ready to Take OpenSocial Global

OpenSocial is gaining some steam. In addition to Yahoo deciding to join the effort, hi5 is going to actually launch its developer platform based on OpenSocial on March 31. The big draw for developers will be to expand their reach globally. Hi5 is the third-largest social network in the world with 38 million unique monthly visitors. While both MySpace and Facebook each boast more than 100 million… → Read More

March 7th, 2008

Fubar Grows Over 3 Million Percent In A Year

New social network traffic figures released by Compete show that Fubar, billed as the “first online bar and happy hour” is the fastest growing social network, having increased its traffic by 3,272,217% over the 12 months to the end of February 2008, placing the network at 14th on the list of top 20 social networking sites (chart as shown). Year on year MySpace hasn’t grown at… → Read More

February 27th, 2008

The Global Race Among Social Networks Heats Up. Keep an Eye on Hi5, Friendster, and Imeem

In the global race to be the top social network, MySpace and Facebook are neck and neck. In January, 2008, MySpace was still the biggest social network worldwide with 109 million unique visitors, according to comScore. But Facebook was close on its heels with 101 million. (Meanwhile, the data in the U.S. for Facebook at least shows a possible slowdown in growth). While MySpace and Facebook are… → Read More