September 6th, 2012

Bing It On: Microsoft Claims 2:1 Users Prefer Bing’s Search Results Over Google’s In Blind Test

bing_it_on

Bing has a bit of an image problem and despite its best efforts, Microsoft claims, many people still have the perception that Google is simply “better.” To combat this, the company is launching its Bing It On challenge today. The challenge is essentially a Pepsi Challenge for search results. Microsoft says that in these blind tests, “people preferred Bing web search results nearly 2:1 over Google… → Read More