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  • Qwiki Wins TechCrunch Disrupt: Information Consumption To Be Disrupted

    Jason Kincaid

    Jason Kincaid worked as a writer for TechCrunch from April 2008 through 2012. He grew up in Danville, California and later relocated to UCLA in Los Angeles, California, where he studied biology with a minor in ‘Society and Genetics’. You can reach him at jkincaid@gmail.com → Learn More

    Wednesday, September 29th, 2010



    The votes have been tallied. The judges have weighed in. A battlefield of twenty-seven startups was whittled down to a final, elite group of seven. And now the winner has been chosen: Qwiki has taken the top prize at TechCrunch Disrupt San Francisco.

    In addition to a $50,000 grand prize, the company has just been handed the Disrupt Cup, taking over possession from Disrupt NYC winner Soluto. Upon receiving the cup, CEO Doug Imbruce exclaimed, “Let’s change the world!”

    Taking the runner-up spots are CloudFlare and Pinger, both of which were also very impressive.

    Qwiki climbed above the rest by offering a new way to consume information: text, audio, video, and images melded together in a seamless interface, generating a dynamic movie of whatever you search for. It really does seem like something from the future, and it’s only going to get better.


    Our backstage interview with Qwiki:

    Make sure to check out our full coverage of each of these stellar companies:

    And while only one startup can claim rights to the Disrupt Cup at a time, this was an incredibly solid field of companies, and we want to reiterate that it was a very close race. Many of the companies that took part in the Startup Battlefield are going to be doing great things.

    In addition to the Disrupt Cup, some special awards were also given:

    Yume for Best Marketing Strategy – Checkpoints
    Perkins Coie – CloudFlare
    Greylock Partners Disruptive Product – Qwiki
    Greylock Partners Business Model – Pinger
    Omidyar Network – Sumazi
    Microsoft BizSpark – Badgeville

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