stylist

  • Boon + Gable closes on $2.5 million for its in-home stylist and shopping service

    Boon + Gable closes on $2.5 million for its in-home stylist and shopping service

    Online clothes shopping can be a gamble – you never really know if items will fit until you try them on. Meanwhile, shopping at local retailers can be time-consuming. A startup called Boon + Gable aims to solve both those problems with a service that offers a personal stylist who comes to your home with a curated selection of clothes for you to try, then buy on the spot if you like them. Read More

  • Lewk is an algorithmically curated monthly menswear box

    Lewk is an algorithmically curated monthly menswear box

    Men hate shopping for clothes and think it’s a waste of time. That’s the narrative perpetuated by the countless personal shopping and subscription clothing startups that have popped up over the past few years. But most of these startups require customers to spend time engaging with a stylist before they even receive a box of threads. So essentially you’re still spending… Read More

  • Five Sites That Put The Human Back In Personalized Shopping

    Five Sites That Put The Human Back In Personalized Shopping

    I visited the e-commerce recommendation site StyleSeek this morning and started scrolling through their new arrivals in women’s clothing — and grew more and more surprised at how much I liked everything. That was until I remembered that I had done their onboarding quiz a month ago and that their algorithm was actually just generating the items according to my answers. Read More

  • StyleSeat's Melody McCloskey | Foundation

    Foundation Video: Melody McCloskey Of StyleSeat On Getting Investors Involved In A Beauty Startup

    In the most recent episode of my Foundation video series, I sat down with the founder of StyleSeat, Melody McCloskey. Melody shares how her frustration with finding a stylist inspired her to build the platform. She also talks through the challenges of reaching an audience who isn’t in front of a computer all day and how the web helps them grow their business and improve their client… Read More