Apple’s promise of high-quality video “shot on iPhone” is getting another real-world stress test, as late-night TV host Conan O’Brien announced on Wednesday he will return to d
Gizmo maker Apple just launched its official Instagram account, @apple. But this isn’t your average corporate account as the company doesn’t want to showcase its own product ad nauseam. Instead, A
Been anywhere near a billboard recently? You've probably seen some magnificent photographs with "Shot on iPhone" plastered underneath. As a photographer, you've probably felt a pang of envy; why aren'
Apple knows that the battle for people's pockets is going to be fought in part in the photography space. With iOS 10, the company is making it even easier to get to the camera in a hurry, but in an ef
Last week Apple released the latest iteration of its “Shot on iPhone” campaign. The new ad was developed for Mother’s Day, and features a slideshow of pictures and videos of moms an