networked insights

Twitter Introduces Gnip Insights APIs To Help Brands Better Understand Audiences And Content

Gnip is the company that has been keeping archives of every tweet going back to the first one in 2006. Twitter knew how important this data was to marketers and companies so it acquired the company an

Goldman Sachs Leads $20M Round In Social Media Marketing Platform Networked Insights

<a href="http://networkedinsights.com/">Networked Insights</a>, the developers of a marketing decision platform has raised $20 million in new funding led by Goldman Sachs Asset Management. This brings

Wisconsin: Land of Beer, Cheese, and…Startups

<img src="http://tctechcrunch.files.wordpress.com/2010/07/wisc.png" class="shot2"><em>Editor's Note: The following is a guest post by Steve Faulkner. He is the CEO of the <a href="http://www.geohuddl

Social Media Analytics Startup Networked Insights Raises $5 Million

<img src="http://tctechcrunch.files.wordpress.com/2010/04/networked-insights.jpg" class="shot2" /> <a href="http://networkedinsights.com/">Networked Insights</a>, a Madison, Wisconsin-based social me

IDG Teams Up With Networked Insights To Sift Through Social Noise

<img src="http://tctechcrunch.files.wordpress.com/2009/11/Screen-shot-2009-11-11-at-12.30.30-PM-215x164.png" width="215" height="164" />For marketers, social networks offer a goldmine of data about to

The Most Watched TV Shows Are Not The Most Talked About Online

<img src="https://beta.techcrunch.com/wp-content/uploads/2008/10/networked-insights-tv.png" /> Measuring viewer "engagement" on TV is simple. You count how many people tune into a given show. It st

The New Focus Group: Mzinga Launches at TechCrunch Boston

At our TechCrunch Boston MeetUp, a company is launching called Mzinga that brings white-label social networks to consumer research. Mzinga, which means “beehive” in Swahili, is actually the combin