• Hyves Sold To Media Group, As European-based Social Networks Feel The Facebook Heat

    Leading Dutch social network, Hyves, which for a long time held out against the encroachment of Facebook, is selling the entire company to Dutch media group TMG (Telegraaf Media Groep) for an undisclosed sum. Hyves has a 68% penetration in the Netherlands, but lately we’ve been told that more and more people are talking about moving to Facebook. Hyves was founded eight months after… Read More

  • Modeling The True Value Of Social Networks: 2009 Edition

    A year ago we modeled out the true value of various social networks based on the idea that users in high-value online advertising markets like Japan, the UK and the U.S. were worth more (financially speaking) than those in lower value online advertising markets. Facebook had recently become the largest worldwide social network in terms of users, but based on our model MySpace was still by far… Read More