activation

Why growth activation matters

Think of activation as getting users to a point where you know for sure that they will stay for a longer period of time. Which metrics separate customers who find value in your product from those who

iPhone activations taking it all back home

According to BGR, Apple will be offering a pre-registration process for iPhone purchases but will not bring back the old “buy it, take it home, crack it/activate it” model used by so many

Six million iBricks… and growing

Well this is a fine kettle of fish. iPhone activations have essentially gone down and everyone – from folks updating their old phones to new 3G activators – are stuck with bricks until tra

Apple CSR confirms: No iPhone 3G online sales, in-store activation a must

Reader Steve has been chatting with Apple.com CSRs today – he’s already talked to two – and they’ve both confirmed my worst fears: you will not be able to order the IP3G online

Diceria: iPhone 3G to have 2-part activation process

The iPhone 3G will require a two part activation, conflicting with earlier reports. Well, rumors. And this is a rumor, too, and an Italian one at that, so don’t freak out when it, too, is refute

iPhone Activation Round-up

So you bought that pretty little glass rectangle without realizing that it needs to be activated to access any of the features, and now you don’t want to spend $60 a month just for the iPod and

iPhone Will Be Activated By iTunes

Call it convenience or call it more fiddling to do, but make sure you call it Apple’s final decision. Lucky iPhone owners will have to come home and sync their iPhone with iTunes in order to act