Culture Clash: Coding, Software And Writing For Humans

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There’s a lot of bad code out there. And it’s causing major problems for companies that are looking to build a more mobile-centric, transformational architecture.

Specifically, bad code causes projects to take more time, more money and more resources (aka Software Crisis) — which is repeated over and over and over unless a company revisits and updates the long-standing practices it has adopted.

But it starts with the culture — and there is some serious clashing taking place.

When I started my career in digital, large groups of people were writing code for no sake. And nothing was human-centered. But everyone else — including those who were building the products — was taking a customer-centered approach to development. This has led to a clash in corporate culture today.

A Culture Of Unacceptable Code

In large part, unacceptable code has come about because companies are rushing to market too quickly and engineering is de-coupled from the true end goal of satisfying users. It is a systematic issue, even though many think the solution lies in putting cross-functional teams in charge of product delivery. Typically, you’ll find your developers wasting time on CRUD operations and other no-value plumbing activities.

Mitigating the coding problems takes proactivity: keeping code current and slowly debugging or paying off the existing “bad code” technical debt. This also means biting off only what you can chew in app development — and spending time on customer-valued features.

Getting Rid Of Bad Code Smells

“Code smells” — a common term in the developer world — are hints that something has gone wrong somewhere in the code. Usually, it’s a symptom that indicates a deeper problem, pointing out weaknesses in design that may be hampering development or even increasing risk of failure. Here’s a look at how to mitigate (or eliminate) bad code smells, from both a technical and process standpoint:

Eliminating bad code smells requires a new mindset. In today’s enterprise, product managers have a lot of power and a composite of responsibilities. The fast pace of work requires small iterations and continuous deployment, while supplying a high-quality product. Being capable of delivering at that speed means you need a cross-functional team whose mindset has shifted: their goal is delivering for their customer.

The Future: Less code

As software turns into functions (i.e., “if this, then that”) and innovation in IoT explodes, less code is actually being written. Single-function applications are becoming more common: apps that have very little code but are valuable and able to do more. Shockingly, there hasn’t been a whole lot written on this topic, but I suspect in the future a person with an idea might not have to go through a software engineer to turn it into a functional product.

Until then, the path to mobile transformation is littered with bad code. For companies both large and small, projects will consume resources — until bad code practices are eliminated.

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