Zecco Launches App To Let You Trade Stocks, View Realtime Stock Market Data On Facebook
Last year, rapidly-growing online brokerage company, Zecco, launched the first part in an effort to crank online trading into the next gear: Allowing online stock traders to trade anywhere on the Web, whenever they feel so inspired. This took the form of Zap Trade, which was released in conjunction with StockTwits, the growing social micro-blogging and trading service, as a widget on the StockTwits site and as a Firefox add-on. The Zap Trade widget allows users to place trades from StockTwits or directly from the browser.
Today, live from TechCrunch Disrupt in New York, the trade-where-you-want-when-you-want parade continues, as Zecco launches the appropriately named “Wall Street”, which the company says is the “first and only” Facebook app to offer realtime stock quotes, charts, and community discussions on Facebook. And, my friends, not only that, but the Facebook app allows you to make stock trades directly from Facebook, using a compact trade ticket, without ever having to leave the friendly confines of Facebook.
Besides allowing the access to realtime stock data and to make trades within the app, the Facebook integration gives both amateur and expert traders alike the ability to “Like” a stock and to thereby stay tuned on the stock’s latest developments, as well as to see which stocks your friends “Like”. So that you can then publicly ridicule them on their Facebook page, or covertly buy that stock as well. What’s more, the app allows you to comment on a stock, participate in discussions, and share investment ideas with specific Facebook friends.
On stage today at Disrupt, Zecco CEO Michael Raneri allowed Erick Schonfeld to make what he says is the first-ever online stock trade on Facebook. ZOMG! The CEO showed off the Facebook app’s realtime quotes and charts, which you can see in the image to the left.