Nokia's Ovi to be launched globally in a month
“We call it the personal media network, it will offer relevant, easy and pervasive ways of discovering new content – not only applications, but video, audio, games etc.” he said.
“We think if we make our channel extremely optimized, extremely relevant and drive conversions on a global basis that could become a preferred channel for a lot of developers. We are thinking of reaching about 50m customers just by upgrading the existing download clients and leveraging existing channels like Mosh.
“We also have a relevancy engine where, whether you are in the UK, Italy or Spain say, you will get a more localised experience. So those are competitive advantages that could make this distribution channel a very scalable and hopefully profitable one for developers.”
Then he flapped his arms and ran around on the stage like a chicken. Not really.
[Via Financial Times]