Skype Launches Its Mobile Phone Overseas
This is an enlightened move on the part of 3. If people are going to start bypassing the mobile carriers with free Internet calls, the carriers might as well get in front of the trend and start cannibalizing themselves. At least this way, 3 captures the non-Skype calls and wins loyalty points among its Skype-using subscribers. Anything that reduces customer churn is worth a try in the eyes of the carriers.
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