FlipTrack Get's $1.5 M for Syncing Slide Shows
Photo slide shows are a crowded space which includes the well established Photobucket and two newer players RockYou and Slide bringing in tens of millions in financing. FlipTrack, however, keeps a distinct niche by focusing on syncing photos with music.
The online editor is not as detailed as the desktop client, which lets you plan your transitions down to the song’s individual beats, but it doesn’t need to be. Instead the online version focuses on the ordering of the photos (drag-n-drop), effects, and transitions. Each of the photos can be captioned, cropped, rotated, and panned. FlipTrack transitions between photos with zooms, dissolves, and a variety of special shapes (flowers, cats, dogs).
The new editor, with its key frames and effects looks a lot like a video editor, and for good reason. FiipTack is also planning on adding video to its editing repertoire (See our previous comparison of online video editors). The photo slide show serves as a rudimentary version that is already being used to create simple music videos for independent bands. FlipTrack is working with labels like Nettwerk and music publisher EMI to encourage more bands to allow fans to mix together photo videos. They are currently running a BareNaked Ladies video contest.
http://www.fliptrack.com/v/uMg2nV7Mdl