June 18th, 2012

OPA: iOS And Android Level In U.S. Tablet Market, Penetration 47% By 2013, $2.6B Spent On Apps In 2012

new-ipad

Apple has captured mindshare in the tablet market with its iPad, but when it comes to actual usage, in the U.S. it is actually neck-and-neck with its chief rival, Android, according to a new study out (direct link here) from the Online Publishers Association. The group found that while iPad ownership outweighed that of Android tablets in 2011 — 72 percent to 32 percent — this year those shares… → Read More