Nokia this morning announced that it is acquiring Motally, a privately-held San Francisco company specialized in mobile analytics. Terms of the deal were not disclosed, but it’s likely not a large transaction – Motally employs only 8 people.
Mobile analytics startup Motally is bringing in a seasoned analytics executive, John Forese, as the startup’s new CEO. Forese was previously Nielsen Mobile’s Senior Vice President of Product Management. Additionally former Google Vice President of Product Development, Doug Garland, has joined Motally’s board of directors.
Prior to his tenure at Nielsen Mobile, Forese was a senior vice president… → Read More
As mobile gaming takes off, developers will need in-depth analysis to determine consumer behavior with their games and adjust their games accordingly. Motally, which provides user-action tracking services for the mobile web and apps, is expanding its product base today offering a targeted analytics service aimed towards mobile games on the iPhone, Android and Blackberry platforms. The service is… → Read More
Analytics can be valuable if you are able to actually turn this data into content that you can understand and draw actionable insights from them. Generally this is done through analytics reporting systems, which will make sense of data and produce reports. Today, Motally, which provides user-action tracking services for the mobile web and apps, has released new flexible APIs that allow mobile… → Read More