Founded back in 2012, the LoopMe adtech/martech startup focused on brand-based mobile advertising, using AI to deliver measurable outcomes for its users. At its height, it had raised $25 million equit
In 2013 LoopMe was a start-up which started out trying to solve the problem of intrusive ads on a mobile screen by consolidating them into an “ad inbox”. In 2014 they dumped that idea to become a
Way back in 2013 LoopMe attempted to solve the problem of intrusive ads on a mobile screen by consolidating them into an “ad inbox” that the user would access through a small button. They raised a
So, we know developers and publishers make money from apps and other mobile content often via advertising. But smartphone screens are small, so ads have to be small. And ad formats vary widely. LoopMe
Advertising has been one of the chief routes for developers and publishers to make money from apps and other mobile content, but there is (literally) a small problem: Handset screens have a finite amo