global web index

  • 80% Of All Online Adults Now Own A Smartphone, Less Than 10% Use Wearables

    80% Of All Online Adults Now Own A Smartphone, Less Than 10% Use Wearables

    If people are looking to Apple and its new smartwatch to kickstart wider consumer interest in wearable computing gadgets, the maker of the iPhone will have a lot of work ahead of it. New research out from the GlobalWebIndex indicates that in a survey of 170,000 adult internet users across 32 markets, only 9% report having a smartwatch, and 7% said they owned smart wristbands. In… Read More

  • More Research To Back The Notion That Streaming Kills Piracy

    Research conducted by London-based Global Web Index, a collaboration between online market research agency Lightspeed Research and Trendstream, suggests that streaming might in fact be the right antidote against content piracy. The findings are in line with other research and conclusions reached earlier this year by The Leading Question, MusicAlly’s consumer research division, which… Read More