Sarah Perez

Sarah Perez

Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software.

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  • Rhinobird Enters The Live Streaming Race With Its Collaborative, Hashtag-Powered App

    Rhinobird Enters The Live Streaming Race With Its Collaborative, Hashtag-Powered App

    Though it’s still unclear how many competitors the live-streaming app market can viably host, that hasn’t stopped a number of startups from taking on the top contenders, Twitter-owned Periscope and independent alternative Meerkat. The latest to join in the fray is Rhinobird, which is touting a number of technical advantages over the incumbents as its point of differentiation. Read More

  • Jay Z’s Tidal Catches Up To Competition With Launch Of A Family Plan

    Jay Z’s Tidal Catches Up To Competition With Launch Of A Family Plan

    Jay Z’s hyped music streaming service Tidal, which focuses on high-fidelity streams and exclusive content – including most recently, Prince tunes – is attempting to catch up to the competition today with the debut of  its own “Family” plan. The plan, which is comparable to that from Spotify, lets additional family members sign up and receive 50 percent off… Read More

  • Capital One Acquires Oakland-Based Design And Development Firm Monsoon

    Capital One Acquires Oakland-Based Design And Development Firm Monsoon

    Capital One has now made another acquisition aimed at improving its product design capabilities with today’s announcement that it has bought Oakland, California-based Monsoon, a design studio, development shop, marketing house and strategic consultancy. The 40-person Oakland team, which has done work developing apps and sites for companies like Yammer, Zazzle, the NBA, HP, Cisco… Read More

  • Netflix Moves Into Original Feature Films, Starting This October

    Netflix Moves Into Original Feature Films, Starting This October

    Netflix is ready to become a home for feature films, giving the industry a new outlet for movie production in an era of declining ticket sales – a trend that has led to a large influx of what studios’ believe will be sure-fire hits, like remakes and sequels. The first film out of the gate is indicative of the kind of film that could potentially be a critical favorite, but may not… Read More

  • Showtime’s Over-The-Top Streaming Service Goes Live

    Showtime’s Over-The-Top Streaming Service Goes Live

    Showtime’s recently announced over-the-top streaming service aimed at cord cutters has now gone live. The service, which provides on-demand access to the network’s content as well as live TV feeds, is priced at $10.99 for those who purchase a subscription directly for use on Apple mobile devices including iPhone, iPod touch and iPad, as well as Apple TV, Roku and PlayStation Vue. Read More

  • Binge Watchers Quick To Abandon Shows After One Bad Experience, More Than Half May Not Return

    Binge Watchers Quick To Abandon Shows After One Bad Experience, More Than Half May Not Return

    Though an undisputed and hugely popular trend when in comes to streaming video consumption, opinions on binge-watching run the gamut from those who lament how the all-you-can-eat model makes series seem like obligations rather than entertainment, to those who have, increasingly, more positive feelings about the activity. That being said, the behaviors and motivations of those who binge-watch… Read More

  • Whipclip Raises Over $40 Million For Its TV Show And Music Video Clipping App

    Whipclip Raises Over $40 Million For Its TV Show And Music Video Clipping App

    Whipclip, the makers of a mobile application that lets you quickly – and legally – share clips from favorite TV shows and music videos, has closed on $40 million-plus in Series C financing, the company is announcing today. The oversubscribed round was led by asset management firm, Eminence Capital, and included participation from existing investors, Institutional Venture Partners… Read More

  • Twitter Officially Launches Its Mobile Ads Manager

    Twitter Officially Launches Its Mobile Ads Manager

    Twitter today officially announced the launch of its new mobile Ads Manager, which allows users of Twitter’s smartphone applications to track their ad campaigns’ performance – including their impressions, engagements, spend, cost per engagement, and engagement rate – while on the go. The button was recently spotted in the wild, ahead of a formal announcement from… Read More

  • Hulu’s Living Room Viewing On The Rise As PC Viewing Declines

    Hulu’s Living Room Viewing On The Rise As PC Viewing Declines

    While the rise of standalone streaming services has been fueled, in part, by increased connection speeds combined with the ubiquity of smart mobile devices, video consumption is still often taking place in the living room. And in the case of Hulu’s over-the-top streaming video service, living room viewing is actually on the rise. Today, living room viewing accounts for over 58 percent… Read More

  • Microsoft’s New Tossup App Lets You Poll Your Friends, Plan Events

    Microsoft’s New Tossup App Lets You Poll Your Friends, Plan Events

    A number of apps over the years have attempted to make it easier for friends to get together offline by helping them to plan everything from casual get-togethers to more formal events. Now Microsoft is taking a shot at this space with a new social polling app called Tossup. The app lets a group of friends vote on things like where and when to meet, what restaurant to choose, as well as RSVP. Read More

  • Amazon Debuts Dedicated Mobile Apps For Its Dropbox Competitor, Cloud Drive

    Amazon Debuts Dedicated Mobile Apps For Its Dropbox Competitor, Cloud Drive

    Amazon has quietly expanded its Cloud Drive service – a competitor to Dropbox, Google Drive and other online file hosting services – to mobile platforms, with the release of dedicated apps on iTunes, Google Play, and the Amazon Appstore. The apps offer a simplified folder list and a way to view and share files, as well as play the music and videos you have stored on Cloud… Read More

  • In Wake Of Apple Music, SoundCloud Update Focuses On Music Discovery, Better User Experience

    In Wake Of Apple Music, SoundCloud Update Focuses On Music Discovery, Better User Experience

    All the buzz this week may be about the launch of Apple Music, but another popular streaming music application, SoundCloud, has also now rolled out a notable update to its mobile application. The update – which delivers new features including related tracks, shuffle, direct playlist editing, and more – is aimed at both improving music discovery and the overall user… Read More

  • Media Server Company Plex Hacked – Forum Servers Affected, But Payment Info Safe

    Media Server Company Plex Hacked – Forum Servers Affected, But Payment Info Safe

    Plex, a popular application that lets users organize and stream their media collections across devices, has been hacked. However, the attackers were only able to compromise the servers hosting the company’s forums and blog – not account information or users’ financial data, the latter which Plex says is not stored on its own servers at all. That being said, many Plex users… Read More

  • Twitter Pushes Ads With A New Button Atop Mobile Users’ Profiles

    Twitter Pushes Ads With A New Button Atop Mobile Users’ Profiles

    Twitter’s latest push to monetize its service has led to the rollout of a new “Twitter Ads” button, which is now prominently appearing on user profile pages on both the iOS and Android client applications. The newly added button, which some users may have initially mistaken as a shortcut to Twitter analytics, is found right next to the “Edit profile” button… Read More

  • Pluto TV, An Online Video Service Targeting Cord Cutters, Will Stream Hulu

    Pluto TV, An Online Video Service Targeting Cord Cutters, Will Stream Hulu

    Up-and-coming video streaming service aimed at cord cutters, Pluto.TV, will now be distributing Hulu’s free content, thanks to a new distribution agreement between the two companies. For Pluto TV, the addition means its service will now be able to offer a wider variety of mainstream fare, including popular shows from networks like ABC, NBC, and Fox. The deal was first reported… Read More

  • Google Is Testing Price Comparisons In Its Product Ads

    Google Is Testing Price Comparisons In Its Product Ads

    Google has been quietly experimenting with a price-tracking feature across a selection of its product searches on Google.com, which shows the savings on a given item in its Product Listing Ads as a “percentage off average.” The tests have been live on a small number of queries for several months, and are a continuation of earlier efforts in showcasing items that are on sale by way… Read More

  • Developer Finds A Web Stream For Apple Music’s Beats 1 Radio That Lets Android Users Tune In

    Developer Finds A Web Stream For Apple Music’s Beats 1 Radio That Lets Android Users Tune In

    One of the surprisingly better features found in Apple’s new streaming music service, Apple Music, which launched yesterday to much fanfare, is its human-DJ’d Beats 1 radio station which broadcasts to 100 countries worldwide via the Music app on iOS devices and via iTunes on the desktop. But while the service will be made available to Android users this fall by way of a native… Read More

  • Smart Android Launcher Yahoo Aviate Gets Overhauled, Accused Of Being A “Google Now Clone”

    Smart Android Launcher Yahoo Aviate Gets Overhauled, Accused Of Being A “Google Now Clone”

    Yahoo’s Aviate Android launcher, which the company acquired for $80 million in order to own a piece of the growing mobile ecosystem, as it doesn’t have its own mobile operating system or hardware in play, has seen continued development in the months following the deal. The latest addition to this intelligent homescreen application is something Yahoo is calling the… Read More

  • Gmail Gets Hundreds Of New Themes And Emoji

    Gmail Gets Hundreds Of New Themes And Emoji

    Google announced today a couple of additions to its web-based Gmail service aimed at making the product more fun to use, as well as more personal: it has now expanded its theme catalog, which allows you to customize the look-and-feel of Gmail, by adding hundreds of new themes to the service, and it has rolled out new emoji. Themes have been a part of the Gmail experience since 2008… Read More

  • Sling TV’s Web-Based Streaming Service Experienced Third Major Outage On Monday

    Sling TV’s Web-Based Streaming Service Experienced Third Major Outage On Monday

    The transition from traditional cable and satellite TV service to online streaming is not without its issues, as Dish’s Sling TV subscribers can attest to. The web-based streaming platform experienced a significant outage last night – its third sizable outage to date – which brought the service down for hours. The issue affected users across platforms, including web… Read More

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