Sarah Perez

Sarah Perez

Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software.

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  • Roku And Innovid Roll Out Interactive Video Ads, Including SMS-Based Reminders To Watch

    Roku And Innovid Roll Out Interactive Video Ads, Including SMS-Based Reminders To Watch

    Roku users will now begin to see more personalized, targeted, and interactive video ads in their Roku apps, thanks to a new partnership between the streaming media device maker and video advertising provider Innovid. Using a Roku remote, users engaging with the new ad format will be able to do things like play games, take quizzes, check out a local retailers’ top products or current… Read More

  • YouTube Launches YouTube Newswire, A Channel Featuring Verified Eyewitness Videos

    YouTube Launches YouTube Newswire, A Channel Featuring Verified Eyewitness Videos

    YouTube announced today a trio of initiatives designed to expand the video-sharing site’s role in new media journalism, including eyewitness news. Most notably, the company is launching a service called YouTube Newswire in partnership with social news agency Storyful, which will introduce a curated and verified feed of the day’s most newsworthy events being published to… Read More

  • Following FTC Complaints, Senator Nelson Asks Google For Answers On YouTube Kids App Content

    Following FTC Complaints, Senator Nelson Asks Google For Answers On YouTube Kids App Content

    U.S. Senator Bill Nelson sent a letter to Google CEO Larry Page on Tuesday asking the company to detail how it selects content for the YouTube Kids application, and what steps Google is taking to ensure children are not being exposed to unsuitable content. The letter comes a couple of months after a number of consumer advocacy groups filed a complaint with the Federal Trade Commission… Read More

  • Twitter Acquires Machine Learning Startup Whetlab

    Twitter Acquires Machine Learning Startup Whetlab

    Twitter announced today that it has acquired Cambridge-based machine learning startup Whetlab in an effort to accelerate the company’s own in-house efforts on the matter. Deal terms were not immediately available, but Twitter will gain both access to Whetlab’s technology and small team following the acquisition, while Whetlab’s current product will be discontinued next… Read More

  • Dropbox’s New Requests Feature Lets Anyone Upload Files To Your Account

    Dropbox’s New Requests Feature Lets Anyone Upload Files To Your Account

    Dropbox today rolled out a new feature that will allow those without an account to share files with Dropbox users. Called “File Requests,” the option gives anyone you ask the ability to upload files into your Dropbox account, into a folder of your choosing. Through a simple interface on Dropbox.com/requests, you can specify what file or files you’re looking for… Read More

  • BitTorrent Shoot Lets You Privately Share Photos And Videos With Friends

    BitTorrent Shoot Lets You Privately Share Photos And Videos With Friends

    A new mobile application from BitTorrent called Shoot wants to make it easier to move batches of photos or big video files between mobile devices – even when you’re sharing between iOS, Android and Windows Phone smartphones. The app’s biggest advantage, beyond its cross-platform support of course, is that it leverages BitTorrent’s Sync technology to move the files. Read More

  • Jason Kilar’s Subscription Video Service Vessel Expands To Android

    Jason Kilar’s Subscription Video Service Vessel Expands To Android

    Vessel’s video subscription service, headed by former Hulu CEO Jason Kilar and CTO Richard Tom, has today expanded to Android. The app is initially offered as an open beta available for download from the Google Play store. The service, which offers early access to videos from a number of creators before they hit YouTube or Vimeo, will now work on any Android device that runs version… Read More

  • Portal Lets You Quickly Transfer Big Files From PC To Phone

    Portal Lets You Quickly Transfer Big Files From PC To Phone

    Pushbullet, the company that makes a handy utility that moves notifications, links and files between devices, is out today with a new app called Portal, which focuses on file transfer alone. Launching first on Android where it’s able to more deeply integrate with the OS, Portal is designed to make it easier to move files – even large files – between your computer… Read More

  • Hulu Officially Drops The “Plus,” But Service Remains The Same

    Hulu Officially Drops The “Plus,” But Service Remains The Same

    As promised earlier this spring at the NewFronts, Hulu is now officially dropping the “Plus” branding from its service in order to eliminate consumer confusion about the streaming video service. The change is being communicated to Hulu customers by way of an email message, rolling out now. Nothing else is changing with regard to the Hulu service, however – it will… Read More

  • Misfit Debuts An Online Dashboard For Tracking Health And Fitness Activity Across Devices

    Misfit Debuts An Online Dashboard For Tracking Health And Fitness Activity Across Devices

    Misfit has long since expanded its product line beyond its original Shine fitness tracker and now offers a range of devices from the more affordable “Flash” to the pricier Swarovski Shine collection, as well as connected smart bulbs and the “Beddit” sleep monitoring system. Today, the company is introducing a new feature that will allow users to make better sense of… Read More

  • Flipboard Users Can Now Add Their Own Voice, Opinions And Photos To Their Magazines

    Flipboard Users Can Now Add Their Own Voice, Opinions And Photos To Their Magazines

    Mobile news magazine app Flipboard may be putting on a brave face in the wake of new competition from iOS 9’s forthcoming News app, practically a Flipboard clone. But there’s no doubt that the service needs to continue to innovate as it prepares to go up against a built-in alternative soon to arrive on millions of iPhones. This morning, the company announced one way it plans to… Read More

  • Starbucks Mobile Ordering Expands To More States, Now Live In Over 4,000 Stores

    Starbucks Mobile Ordering Expands To More States, Now Live In Over 4,000 Stores

    Starbucks, whose embrace of mobile payments and mobile loyalty in-store has already established the company as a forward-thinker when it comes to new technology, is this morning announcing the expansion of its “Mobile Order & Pay” system to 21 more states, including 3,400 individual café locations across the U.S. The feature allows customers to place their order and pay… Read More

  • Netflix’s Upgraded Website Goes Live

    Netflix’s Upgraded Website Goes Live

    Netflix officially announced the launch of its new website today, designed to offer viewers a “richer, more visual experience,” featuring speed improvements, better animations, and an overall more immersive experience that’s more like an app than a series of “linked web pages,” the company says. The website has been in testing for some time — in fact… Read More

  • Diary Of A Cord Cutter In 2015 (Part 8: Hands-On With Sling TV)

    Diary Of A Cord Cutter In 2015 (Part 8: Hands-On With Sling TV)

    There are two potential audiences for Sling TV, Dish Network’s relatively new internet TV service aimed at cord cutters: those who have wanted to ditch their cable or satellite TV subscription, but couldn’t imagine living without ESPN or its flagship show, SportsCenter, and then everyone else who has contemplated cord cutting in general. For the first group, I’d say fine… Read More

  • Philo Raises $10 Million From NEA, HBO & Others For Its On-Campus Internet TV Service

    Philo Raises $10 Million From NEA, HBO & Others For Its On-Campus Internet TV Service

    The way people watch TV in a multi-device world is changing, which has led a number of consumers – especially among the younger demographic – to cut the cord with traditional pay TV, or just never sign up in the first place. Philo is a startup that’s helping cable and satellite TV providers re-engage this audience at the university level with a live TV service offering… Read More

  • Facebook Pages Can Now Show How Quickly They Respond To Customers’ Messages

    Facebook Pages Can Now Show How Quickly They Respond To Customers’ Messages

    Facebook has been working to improve customer service-focused features for Page administrators for some time, most recently with the introduction of “Saved Replies,” a feature that allows Page admins to quickly respond to incoming inquires with canned (pre-written) replies. Now, admins will be able to tout just how fast they do answer their customers’ questions, as a number… Read More

  • FCC Tells PayPal It May Be In Violation Of Federal Law Regarding Robocalls

    FCC Tells PayPal It May Be In Violation Of Federal Law Regarding Robocalls

    The FCC has responded to concerns that PayPal’s updated user agreement, which gives the company the right to robocall and text customers, by informing PayPal that it may be in violation of federal law. One issue, according to the FCC, is that consenting to robocalls cannot be a condition of using PayPal’s service. In addition, customers must provide prior written consent… Read More

  • The Wikimedia Foundation Turns On HTTPS By Default Across All Sites, Including Wikipedia

    The Wikimedia Foundation Turns On HTTPS By Default Across All Sites, Including Wikipedia

    The Wikimedia Foundation, which runs Wikipedia and a number of other wiki-based projects, announced this morning that it’s now implementing HTTPS by default across all its sites in order to encrypt its traffic. The decision, it says, will make it harder for governments and other third parties to monitor users’ traffic, and will make it more difficult for Internet Service… Read More

  • Twitter Expands Its “Experiments” Beta Testing Program To iOS

    Twitter Expands Its “Experiments” Beta Testing Program To iOS

    In 2013, Twitter launched a beta testing program for Android which allows users to try out new builds of the Twitter application as well as test experimental features ahead of a public release. That program has now made its way to iOS users, Twitter confirms to TechCrunch after we received reports from several users who were being asked to join via a message displayed in their Twitter app. Read More

  • Skype To Upgrade Its Touch App Users To Windows Desktop App Next Month

    Skype To Upgrade Its Touch App Users To Windows Desktop App Next Month

    Skype says this morning that it will next month discontinue its Windows “modern” application and instead make the Windows desktop application the main Skype app for Windows users. In case you’re not familiar with the lingo, “modern”-  or as they were previously known, “metro” – style apps were touch-friendly apps introduced with Windows 8. Read More

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