Sarah Perez

Sarah Perez

Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software.

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  • Health Insurer Premera Blue Breached, 11M Customers’ Information Exposed, Including Medical Records

    Health Insurer Premera Blue Breached, 11M Customers’ Information Exposed, Including Medical Records

    Another U.S. health insurer has experienced a significant data breach. On Tuesday, Premera Blue Cross confirmed that it had been the victim of a cyberattack which may have exposed the private information belonging to its 11 million customers, including their bank account numbers, Social Security numbers, birth dates, emails, addresses, phone numbers, and even their claims and clinical… Read More

  • Dealyze Brings A Starbucks-Like Loyalty Program To Any Business

    Dealyze Brings A Starbucks-Like Loyalty Program To Any Business

    When it comes to encouraging consumer loyalty, Starbucks’ program involving its mobile app and accompanying rewards card set a high bar for the rest of the industry to follow. Today, a new company called Dealyze is launching a service that aims to offer a similar app experience to any business, but at a lower price point than its competitors in the mobile loyalty space. While there… Read More

  • Twitter’s Latest Addition Makes It Easier To Report Threats On Its Service To The Police

    Twitter’s Latest Addition Makes It Easier To Report Threats On Its Service To The Police

    At the end of last year, Twitter began to focus in earnest on upgrading its suite of tools designed to help users dealing with abuse, threats, and other forms of harassment that took place on its service. Today, the company is making yet another change along these same lines – it’s adding a new feature that will make it easier for affected users to report abuse to law… Read More

  • The “Momento Pearl” Smart Jewelry Offers A Digital Upgrade To The Keepsake Locket

    The “Momento Pearl” Smart Jewelry Offers A Digital Upgrade To The Keepsake Locket

    “Smart” jewelry today largely includes functional gadgets designed for health-tracking functions, or those offering some sort of alerting feature, like rings that vibrate when you receive texts or calls. But now, a new piece of smart jewelry called the “Momento Pearl” is combining technology with sentiment and emotion by allowing the jewelry’s giver to record… Read More

  • Haystack’s New App Wants To Be Your Digital Business Card

    Haystack’s New App Wants To Be Your Digital Business Card

    Over the years, a number of startups have attempted to kill the business card, but these antiquated pieces of paper have managed to stick around, despite our move to a digital age. However, that doesn’t mean people will stop trying to end the reign of the business card once and for all. The latest example? A newly launched mobile application called Haystack which allows users to not… Read More

  • App Submissions On Google Play Now Reviewed By Staff, Will Include Age-Based Ratings

    App Submissions On Google Play Now Reviewed By Staff, Will Include Age-Based Ratings

    Google Play, Google’s marketplace for Android applications which now reaches a billion people in over 190 countries, has historically differentiated itself from rival Apple by allowing developers to immediately publish their mobile applications without a lengthy review process. However, Google has today disclosed that, beginning a couple of months ago, it began having an internal team… Read More

  • Cablevision Becomes First Pay-TV Provider To Offer HBO NOW To Broadband Customers

    Cablevision Becomes First Pay-TV Provider To Offer HBO NOW To Broadband Customers

    Following Apple’s announcement last week that it would be the first device maker to offer HBO’s new standalone streaming service, HBO NOW, to U.S. consumers, HBO today revealed that New York-based Cablevision Systems will become the first pay-TV provider to do the same for its broadband customers. That is, those who subscribe to Cablevision’s Optimum internet service… Read More

  • YouTube Debuts A New Resource Site For Music Artists

    YouTube Debuts A New Resource Site For Music Artists

    Following this morning’s news regarding the launch a “Cards,” a system designed to eventually replace annotations on YouTube, the company also announced the launch of a new site called YouTube for Artists. The website aims to be more of guide to various resources available to music artists promoting their work on YouTube, and includes tips about how to get discovered, how… Read More

  • YouTube To Replace Annotations With Smarter, Mobile-Optimized “Cards”

    YouTube To Replace Annotations With Smarter, Mobile-Optimized “Cards”

    For years, YouTube has offered annotations as a way for video creators to add clickable text overlays to their videos as a way to boost engagement with viewers, provide more information, or help in navigation. But today, YouTube says it’s rolling out a new product called “Cards,” which will eventually replace the annotations product with a new interface that’s designed… Read More

  • Bankjoy Is Building A Modern-Day Mobile Banking App For Use By Credit Unions And Smaller Banks

    Bankjoy Is Building A Modern-Day Mobile Banking App For Use By Credit Unions And Smaller Banks

    Thanks to startups like Simple, which was acquired by financial services organization BBVA last year, banking customers got a look at what a modern-day web and mobile banking experience looks like, with features like goal-setting tools, automated categorization of expenditures, real-time notifications of new charges pushed to your mobile phone, the ability to block a lost or stolen card… Read More

  • Microsoft Rolls Out Previews Of Office 2016 And Skype For Business

    Microsoft Rolls Out Previews Of Office 2016 And Skype For Business

    Microsoft this morning announced a preview of Office 2016 for Windows, in a release aimed at putting the software in front of IT professionals and developers for further testing ahead of a broader roll out. Additionally, the company announced the technical preview of its Skype for Business client, which serves to replace Microsoft Lync in the enterprise with a communications experience that… Read More

  • Pinterest’s Head of Partnerships To Speak At Disrupt NY

    Pinterest’s Head of Partnerships To Speak At Disrupt NY

    Bookmarking site Pinterest has established itself as one of the top social networking sites on the web with some 70 million unique visitors per month, according to comScore. But the company, whose last funding round valued the business at $5 billion, is still in the early days of experimenting with its revenue model, and building out relationships with advertisers and partners. Playing a key… Read More

  • Diary Of A Cord Cutter In 2015 (Part 4: Favorite Apps And Resources)

    Diary Of A Cord Cutter In 2015 (Part 4: Favorite Apps And Resources)

    It’s now been over three months since I’ve adopted the cord-cutting lifestyle, thanks to finally following through on a long overdue New Year’s Resolution. Today, my “TV” diet largely consists of streaming video from the top three services, Netflix, Amazon Prime Instant Video and Hulu Plus. I also find myself watching TV from more devices, including… Read More

  • YC Alum Asseta Raises A Million For Its Marketplace For Spare Parts

    YC Alum Asseta Raises A Million For Its Marketplace For Spare Parts

    Y Combinator alum Asseta, a marketplace for capital equipment and other spare parts, has raised an additional $1 million in seed funding, after shifting its focus away from the sales of used manufacturing equipment last fall, the company says. The new round includes investment from Red Swan Ventures, Zpark Venture, FundersClub, Gil Penchina, Jeff Epstein, Winklevoss Capital, Sandy Kory… Read More

  • TiVo Receives Approval To Acquire Aereo Assets

    TiVo Receives Approval To Acquire Aereo Assets

    DVR maker TiVo announced this morning that its purchase of assets from Aereo – the innovative but ultimately doomed internet TV streaming startup – has been approved by a U.S. Bankruptcy Court. TiVO acquired the assets, including Aereo’s customer lists, names and other trademarks, for $1 million. Meanwhile, patent aggregator RPX Corp bought Aereo’s patent portfolio… Read More

  • Photobucket Brings Back An Original Founder With Acquisition Of Photo Chat App Lasso

    Photobucket Brings Back An Original Founder With Acquisition Of Photo Chat App Lasso

    Photobucket is today announcing the acquisition Lasso, a private photo-sharing and chat app that was designed to simplify the challenges around requesting photos from family and friends. The deal will see Photobucket bringing one of its original founders back into the fold, as Alex Welch, Lasso’s co-founder, will now rejoin the team and serve as an advisor to Photobucket going… Read More

  • Spayce Takes On Yik Yak With A Location-Based Social App For Sharing “Moments,” Not Gossip

    Spayce Takes On Yik Yak With A Location-Based Social App For Sharing “Moments,” Not Gossip

    While popular location-based social app Yik Yak struggles amid controversy and on-campus bannings, a newcomer called Spayce is gearing up to compete with its own take on local social networking. Its few-weeks-old app forgoes anonymity by default, and instead encourages community members to share their photo and video “memories” happening around a given location, whether that’s… Read More

  • Yahoo And ABC Announce An Expanded Partnership, Including A “Good Morning America” Deal

    Yahoo And ABC Announce An Expanded Partnership, Including A “Good Morning America” Deal

    Yahoo and ABC (Disney/ABC Television Group) announced this morning an expansion of their partnership first established in 2011, which will see the two companies further integrating each others’ content on their respective properties. For Yahoo, that means access to a variety of clips from popular ABC television shows like “Scandal” and “Grey’s Anatomy,”… Read More

  • Facetune’s Maker Debuts Enlight, A Comprehensive Mobile Image Editor

    Facetune’s Maker Debuts Enlight, A Comprehensive Mobile Image Editor

    Lightricks, a company known best for its mobile application called Facetune, an image enhancer designed for the “selfie” generation that allows you to correct photos by removing blemishes, adding makeup, slimming your face, and more, is out this morning with its second iOS application – and its first step into the broader world of mobile photo editing. The new app, Enlight… Read More

  • Amazon’s Apple Watch App Will Let You Shop From Your Wrist

    Amazon’s Apple Watch App Will Let You Shop From Your Wrist

    Though online retailer Amazon wasn’t among one of the many applications Apple introduced this week as coming soon to its new wearable device, the Apple Watch, the company does have an Apple Watch version of its mobile shopping app in the works, we understand. The shopping app will allow consumers to search for products and even buy them from their wrist using Amazon’s… Read More

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