Sarah Perez

Sarah Perez

Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software.

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  • Verizon FiOS Customers Can Now Sign Up For New Xbox 360 Service, Will Let You Control Live TV With Your Hands

    Verizon FiOS Customers Can Now Sign Up For New Xbox 360 Service, Will Let You Control Live TV With Your Hands

    Last month, Verizon and Microsoft announced a partnership that will bring live HD TV channels to Xbox 360 customers who have active Xbox Live Gold subscriptions. Through the agreement, customers who sign up for the service will be able to watch live TV via their Xbox, without having to purchase any additional hardware. Of course, the coolest part of the news was not that you could watch live… Read More

  • Shazam Reacquires Its Audio-Recognition Intellectual Property

    Shazam Reacquires Its Audio-Recognition Intellectual Property

    Mobile music discovery platform Shazam is reacquiring the intellectual property it sold to music royalty outfit Broadcast Music Inc. (BMI) back in 2005. At the time, the startup had sold the IP, which involves Shazam’s core audio recognition technology, in order to help fund its development. Given Shazam’s recent growth and expansion into other areas beyond music identification… Read More

  • Apple Tops Android In Mobile Ad Performance, But Windows Phone Still Leads The Pack

    Apple Tops Android In Mobile Ad Performance, But Windows Phone Still Leads The Pack

    Mobile ad optimization platform Smaato, Inc. released the results of its mobile ad report for Q3 2011 today and found that, for the third consecutive quarter, Windows Phone (156) led the company’s “Smaato Index,” a measure of mobile operating system click-through rates. In second place was RIM (113), which has now overtaken both Apple (89) and Android (84) . Read More

  • Flavors.me Heads Into Tumblr Territory With “Follow” Buttons & Plans To Support Content Creation

    Flavors.me Heads Into Tumblr Territory With “Follow” Buttons & Plans To Support Content Creation

    Flavors.me, the dead-simple service for building your own personal profile page, is launching a major redesign on Tuesday, with features that position it to take on the blogging juggernaut that is the Tumblr pageview machine. Among a number of improvements to the service’s tools, user interface and design, the most notable new addition is that of a “follow” button which will… Read More

  • New Google+ Ad Shows Off The Social Network’s Biggest Problem

    Google has released yet another TV commercial to help demonstrate the features of its new social network, Google+. Like the other marketing efforts, the ad is slick, polished and even sort of funny. Unfortunately, it also demonstrates everything that’s wrong with Google+ in a just minute’s time. In fact, if the video hadn’t been posted to Google’s own YouTube channel… Read More

  • LaunchNow Turns Building Startups Into A Game

    LaunchNow Turns Building Startups Into A Game

    LaunchNow.co is a new startup that turns building startups into a game. (Yes, we’re there now.) The idea is that players will pit their companies against each other in order to earn badges, achievements and a “Gamerscore” which is then published to their startup’s profile page. Oh, and here’s the crazy part: LaunchNow is meant to be used with real-life startups… Read More

  • U.S. Online Video Watching Reaches Record High In October, With 42.6 Billion Videos Viewed

    U.S. Online Video Watching Reaches Record High In October, With 42.6 Billion Videos Viewed

    The U.S. comScore Video Metrix stats are out now for October, revealing that 184 million U.S. Internet users watched online videos last month, with an average of 21.1 hours per viewers. The total U.S. audience viewed 42.6 billion videos, an all-time high, says the measurement firm. Meanwhile, “Google sites,” led by YouTube, retained its number one ranking. However, in October… Read More

  • It’s Still A Feature Phone World: Global Smartphone Penetration At 27%

    It’s Still A Feature Phone World: Global Smartphone Penetration At 27%

    With all the talk of iPhone vs. Android these days, it’s easy to forget how the majority of the world’s mobile users still make calls and access data: via feature phones. A recently released report from mobile strategy firm VisionMobile takes a look at today’s mobile marketplace finding that, despite the sharp rise in smartphone shipments over 2010 and 2011, global… Read More

  • AT&T To Press: We Withdrew Our Merger Application First

    AT&T To Press: We Withdrew Our Merger Application First

    This morning, AT&T issued a formal statement on the withdrawal of its application from the FCC regarding its merger with T-Mobile. The company had previously agreed to pay a $4 billion pre-tax charge in the case that its $39 billion takeover of T-Mobile failed to go through, $3 billion of which would go to Deutsche Telekom’s T-Mobile and another $1 billion going to the book value… Read More

  • Walgreens Launches Scannable Mobile Coupons Today

    Walgreens Launches Scannable Mobile Coupons Today

    Starting today, on the retail shopping holiday known as Black Friday here in the U.S., Walgreens will begin rolling out its new scannable mobile coupons which work at its over 7,700 stores nationwide. The coupons are being made available in the Walgreens mobile applications and to use them, you simply show your phone at checkout where it will be scanned by the cashier. Read More

  • FlyScreen Launches An iOS 5-Like Lockscreen API For Android

    FlyScreen Launches An iOS 5-Like Lockscreen API For Android

    I know, I know. Apple totally stole its new Notifications Center for iOS 5 from Android. But let’s be honest, they did a pretty good job with it. (Except for those impossibly small “X” buttons, that is.) As someone who switches between both platforms, one thing I really like about iOS 5’s Notification Center is that it’s available from the phone’s… Read More

  • Presentify.me Turns Unused Groupons Into Gifts

    Presentify.me Turns Unused Groupons Into Gifts

    Looking for a last-minute holiday gift? How about that Groupon you never used? Daily deal vouchers wouldn’t actually make bad presents if there was a way to gift them that didn’t involve an email printout tucked into a card. That’s where Presentify.me, which turns deal vouchers into attractive gift certificates, can help. Read More

  • Decide.com & Consumer Reports Partner On New Deals Site

    Decide.com & Consumer Reports Partner On New Deals Site

    The consumer electronics search service Decide.com is teaming up with Consumer Reports on a new deals site which aims to help shoppers know what and when to buy new electronics. Although the companies are referring to the project as a “daily deals” outlet, they don’t mean “deals” in the sense of Groupon, Living Social or flash sale sites like Gilt or One Kings… Read More

  • New Partnership Brings Disney Movies To YouTube Starting Today

    New Partnership Brings Disney Movies To YouTube Starting Today

    Walt Disney Studios and YouTube have struck deal which will bring hundreds of Disney movies to YouTube, starting today. The new partnership between the two companies includes movies from Disney, Disney-Pixar and DreamWorks Studios. The films, some of which have already arrived on YouTube, are available to rent starting at $1.99. Read More

  • Bring On The Creepy! Faced.me Is Building A New Facial Recognition Mobile App

    Bring On The Creepy! Faced.me Is Building A New Facial Recognition Mobile App

    Hello, what do we have here? A new facial recognition mobile app? Sure looks like it. The company is called Faced.me, and its upcoming app aims to recognize faces and then connect those faces to users’ social networking profiles, allowing you to friend and follow the people you see. The company emerged from November’s Startup Weekend in Brazil, but hasn’t yet launched publicly. Read More

  • Google Gives Up On Green Tech Investment Initiative RE<C

    Google Gives Up On Green Tech Investment Initiative RE<C

    Among yesterday’s service shutdowns at Google, which included underperforming and deprecated Web properties like Knol, Wave and Gears, there was also news of the end of RE<C. What’s RE<C? Just one of those ambitious “we can save the world with Google money!” type projects that gave the search giant the appearance for caring about more than the influx of ad dollars. Read More

  • Windows Phone Marketplace: One Year In

    Windows Phone Marketplace: One Year In

    Mobile analytics firm Distimo has taken a look at Microsoft’s Windows Phone Marketplace one year after its launch in November 2010. Now available in 35 countries worldwide, the store has grown consistently in size and scope since its debut, at a rate of 700 new publishers added per month. But its app download volume, in comparison with market leader iTunes, is still quite small. In… Read More

  • Google+ Now Impacting Klout Scores, Active Users See Scores Go Up

    Google+ Now Impacting Klout Scores, Active Users See Scores Go Up

    Love it or hate it, but Klout is one of the key players in today’s influence/reputation market. Even if the whole concept of ranking people based on popularity feels a little icky to you (I feel you), the startup has the potential to form the basis of something bigger, something less spammy, and something less easily gamed by “social media marketers.” Or so we hope. In… Read More

  • Advise.me Partners With LinkedIn & Others, Grows Team Yet Again

    Advise.me Partners With LinkedIn & Others, Grows Team Yet Again

    New startup accelerator Advise.me, home to the global startup initiative which encourages entrepreneurs from around the world to apply for seed funding, is today announcing new partnerships with LinkedIn, GoSquared and SnapEngage. All three companies will provide direct support and/or free subscriptions to their services to the program’s participants. In addition, the team at… Read More

  • Ready For More Social Apps? Socialize’s “Social Action Bar” Hits Version 1.0

    Ready For More Social Apps? Socialize’s “Social Action Bar” Hits Version 1.0

    Socialize, makers of a “Social SDK” for mobile developers, is today launching version 1.0 of its “Social Action Bar.” This action bar is an easy-to-install mobile toolbar of sorts, which allows an app’s users to view the popularity of the app’s content, “like” and comment on items, and share content via SMS, email, Facebook or Twitter. In addition… Read More